If Marketing About Avoiding Death Can Be Funny, Why Is Your Content So

If Marketing About Avoiding Death Can Be Funny, Why Is Your Content So
Content marketing is a huge industry now and therefore very competitive, almost saturated in places with so many also-rans and wannabes. To do the most obvious things, like writing a how-to post on dismantling fire alarms, isn't going to get many excited.
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3 B2B Content Marketing Tactics to Please Audiences and Stakeholders
Content marketing is progressively working its way into the marketing strategies, budgets, and job titles of B2B organizations. According to research from the Content Marketing Institute, 93 percent of B2B marketers use content marketing and 58 percent …
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Digital dilemmas: Why is most content marketing so forgettable?
I hate the phrase content marketing. Content is such a meaningless word. It's one of those insipid, catch-all terms that can mean whatever you want it to mean. For traditional customer publishers, it usually means a monthly magazine. For ad agencies …
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