Influence Health to Showcase New Offerings and Brand at the Healthcare Internet Conference (HCIC)

Birmingham, AL (PRWEB) October 31, 2014

Influence Health, formerly MEDSEEK, announces that they will be a Bronze sponsor, exhibitor and co-presenter at the 18th annual Healthcare Internet Conference (HCIC) in Scottsdale, Arizona next week. On the heels of unveiling a new brand reflective of its ongoing delivery of healthcares exclusive digital consumer engagement and activation platform, Influence Health will showcase how technology can enable providers to guide consumer decision making and behaviors for healthier patients.

The future of healthcare depends on influencing patient behavior outside the hospital through personalized engagement, and hospital marketers play a vital role in that, states Shaun Priest, SVP, Strategic Accounts and Business Development. We are excited to be at HCIC again this year to network with these healthcare leaders and partners, discover emerging trends and further educate the market on digital marketing technology and strategies.

HCIC will feature educational sessions presented by leading health care organizations from across the country, including Influence Health clients. On Tuesday, November 4 at 2:00 p.m., Lauren Foote-Christensen, Director of Marketing for Legacy Health will co-present with Conrad Swanson from Influence Health, Your Organization Just Purchased a Patient Portal. Now What? Lauren will share how Legacy Health was successful in increasing patient portal adoption by engaging patients outside the hospital with traditional and online marketing tactics. The session will also include tips on ROI tracking and how marketing can help drive Meaningful Use.

Additional presentations featuring successful healthcare marketers at HCIC include:

Monday, November 3

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