Internet Marketing Company Ideas Media Goes Niche Making a Huge Impact in the Concrete Industry

Austin, Texas (PRWEB) March 31, 2015

Internet marketing company IDEAS media LLC. is making a huge impact in the concrete world by focusing on niche specific online marketing for concrete companies. While many construction related businesses are still reeling from the past recession, many in the specialty concrete industry are thriving. Most marketing companies attempt to reach every type of business to offer their services, Ideas Media LLC. has learned that focus is key.

Targeting niche markets like specialty and decorative concrete allows industry specific niche campaigns for their clients, yielding, quick, turnkey online programs with high impact results.

Vice President of Operations, Rebecca Donaldson stated, “Its all about getting the job, for our concrete clients. We know concrete, we understand concrete contractors and concrete suppliers, so we can quickly tailor a marketing campaign specific for them. We don’t deal with a shoe company one day and a concrete company the next. We live eat and breathe concrete, that’s it, and our goal is to get our customers in front of web searchers.”

While most other search engine marketing companies out there rely solely on telemarketing and working the numbers to gain new clients it is their lack of expertise in the subject matter that keeps them from gaining ground within so may industries. When a company is ready to get started on a campaign the learning curve and amount of time and effort required to train the marketing company is often daunting and way too time consuming, also resulting in added costs.

It is not surprising that many local online marketing companies are beginning to emulate what IDEAS media LLC has been doing for over 10 years: focusing on niche specific markets.

With a combined experience of 30 years in the concrete industry and a database of keywords, along with an understanding of what people are actually searching online when it comes to commercial and residential concrete, has become one of the top online authority websites for the concrete industry.

Mark Donaldson president of IDEAS media LLC. claims that if any concrete business wants to compete locally, they can get a substantial boost in online rankings by joining an authority website such as, the resulting inbound links, leads and traffic to their company gives their business and website the boost it needs to be included in the search results above their competitors. Businesses that still believe in, and rely solely on; having a company website may find themselves gradually disappearing from top search results, in place of those who build a network of great content marketing pieces, goiing social, building affiliates and inbound links.

In addition to the niche industry authority website, IDEAS media focuses on building long term marketing strategies with it’s concrete clientele by assisting them with building company websites, SEO, content marketing like blogging, press release and social media marketing. The a la carte approach helps companies large and small with any budget get into the online marketing game. To learn more, visit:

About IDEAS media LLC: IDEAS media was founded in 2006. The company iis made up of a small but mighty group of hard working individuals that focus on a niche industry. By taking pride in really getting to know their clients, they have a real passion in helping them grow their businesses and become profitable with online marketing and lead generation strategies. Starting back in 1998, President Mark Donaldson grew his concrete company in both Canada and United States through advanced marketing techniques. Since selling both very successful installation companies in 2006, Mark and his team have dedicated their time in helping other concrete companies become successful in the online marketing space while growing their client base and brand.

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