Keep it Simple, Stupid Part 2: Simplifying PPC Management for Multiple Accounts

Keep it Simple, Stupid Part 2: Simplifying PPC Management for Multiple Accounts
I guess everyone had a high school teacher whose favorite motto was KISS, because one day in sophomore biology Mr. Burton stopped the class after not getting the answer he wanted from five consecutive students and decided to lecture us on keeping it …
Read more on Business 2 Community

Five Tips to Make Your PPC Account Management, “As Easy As Pie!”
Your PPC account should not be organized like your leftover-night smorgasbord buffet. Think of your account as how you would organize your silverware drawer. You would keep spoons, knives, and forks all in their specific organized section. You wouldn't …
Read more on Business 2 Community

James Gurd on enhanced campaigns and PPC best practice
The recent changes that Google brought out with AdWords through 'Enhanced Campaigns' highlighted the need for new, up-to-date material for this critical area of digital marketing. To that end, we have recently updated our PaidSearch (PPC) Best Practice …
Read more on Econsultancy (blog)

Leave a Reply