Launch & Grow Your Business – February 23 through April 6, 2015
Event on 2015-02-23 13:00:00
Launch & Grow Your Business (WA State SEAP Approved Course)
This course will teach you how to start and grow your business. During seven, 3-hour sessions, participants will learn how to manage, market and finance their businesses, with a focus on writing a business plan. Participants will also enjoy networking with other people who are starting or running businesses.
Session One: Planning (2/23)
What is an entrepreneur? What does it mean to be a business owner? Feasibility and business planning. Key components of a business plan, leadership and business ethics.
Session Two: Products & Services (3/2)
Products/Services, Price, Distribution/Place, Features versus Benefits, USP, Competitive Matrix
Session Three: Marketing I (3/9)
Industry, Customer, competition, SWOT Analysis
Session Four: Marketing II (3/16)
Components of marketing strategy, including in-depth look at social media marketing, budget
Session Five: Financial Planning I (3/23)
Understanding Financial Statements, Recordkeeping, Chart of Accounts, Financial Ratios.
Session Six: Financial Planning II (3/30)
Cash flow projection—in the computer lab, Financing options, 5 “C”s of Lending
Session Seven: Growth (4/6)
Human Resource Management, Contractor vs. Employee, Growing Your Business and Group Presentations.
FIRST COME, FIRST SERVED: 10 seats available for this class – Payment of class fee required to register
at Community Capital Development
1437 S Jackson St
Seattle, United States