Learn the Secrets of How These Big Brands Made Real-Time Marketing Work for

Learn the Secrets of How These Big Brands Made Real-Time Marketing Work for
In the race to stay relevant, brands have tried (and tried … and tried) to create real-time marketing magic. But very few succeed. At best, their efforts come across as feeling forced or “gimmicky.” At worst, they're downright disastrous. As a result …
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Opinion: Invest in tourism marketing
The return on every state dollar spent on effective marketing and promotion programs for Vermont is returned through state tax collections by many multiples. The return is quick: A dollar spent will often return 10 or more tax dollars within a few …
Read more on BurlingtonFreePress.com

Content-Marketing Firm Gets Million From Google Exec, New York Times
A company called Keywee, which helps brands distribute their content-marketing efforts, has raised $ 9.1 million in Series A financing from several investors, including Innovation Endeavors, whose founding partner is Google Executive Chairman Eric …
Read more on AdAge.com

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