Les taux de clic dans les SERP sur tablettes et smartphones

Les taux de clic dans les SERP sur tablettes et smartphones
Bien sûr, comme toutes les études de ce type (on le dit à chaque fois), et peut-être encore plus sur mobile au vu de la taille de l'écran, les statistiques fournies ne tiennent pas compte des autres informations affichées dans la SERP, comme notamment …
Read more on Abondance

Google's new 'Hummingbird' search algorithm: the experts' view
… of structured data by Google in order to serve answers directly within the SERPs. SEOs will have to ensure that, although you can provide better information within a SERP, that it is enough but not too much that the searcher does not convert into a …
Read more on Econsultancy (blog)

Fast answers to complex Qs – Google's new "Hummingbird" algorithm
Marketers who have lost SERP real estate recently must evaluate their content creation process, asking whether resources are designed to answer internet users' questions or climb rankings solely through keyword optimization. This release seems timely …
Read more on Brafton

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