Charleston, S.C. (PRWEB) May 05, 2015
Market 4 Profit founder, Susan Almon-Pesch, has been named a monthly columnist for Women’s Voices Magazine (WVM). Her column, Buzz for Your Biz, appears in the digital section. The purpose of the column is to provide practical ways for small to medium sized businesses to gain visibility through publicity.
In her May 1, 2015 inaugural column, 21 Press Release Worthy Events for Your PR Strategy, Almon-Pesch dispels the myth businesses have no news. From announcing new services, an award, or an online event to broadcasting how your industry is responding to trending news, a planned public relations program is a must. Each column will appear on the WVM website on the first of each month. The articles will create a step-by-step plan for establishing an in-house public relations department. PR expert Almon-Pesch walks readers through the nuts and bolts of announcing news to local print and digital media, bloggers, and industry trades and organizations. Some columns will include video tutorials covering topics like how to use online press release distribution services and more.
Womens Voices Magazine (http://www.womensvoicesmagazine.com) is an online community for men and women featuring a unique all column media format with 10 interest sections – home, family, life, enjoy, soul, politics, economy, digital, impact, and community. The 60+ WVM columnists live in cities and towns all across the United States, Canada, Mexico, India, and the United Kingdom, and is always expanding. WVM columnists range from ages 23 to 50+, from single working class moms to seasoned executives with columns ranging from the serious and poignant to the hilarious and fun. Womens Voices Magazine was honored with the 2014 New Media Awards Standard of Excellence for the Lifestyle Category from the New Media Institute (NMI) headquartered in New York.
WVM is contemporary, thought-provoking, and entertaining. Its great to be invited to join the team! Entrepreneurs and small business owners are so busy running their businesses they lose sight of the good news they are creating every day, said Susan Almon-Pesch. Most business owners dont understand the value of PR to achieve online visibility, public recognition, and media placements. In todays world of content marketing, the SEO-optimized press release is a powerful tool that should be included in every business marketing mix. I am really excited about sharing the how tos in my WVM monthly column.
WVM’s CEO Brenda Krueger Huffman noted, “We are excited to have Susan’s column in our website magazine. Her highly successful experience and expertise in the public relations industry fits in well with the award winning quality and presentation of WVM. Many of the WVM readers, female and male, are small business owners or senior professionals, so the information and insight provided by her new column will be helpful in a big way for them.”
As a WVM columnist, Almon-Peschs “Buzz for Your Biz” column falls in the digital section. To read and follow her column, go to her columnist page at http://www.womensvoicesmagazine.com/digital-section/buzz-for-your-biz/.
About Susan Almon-Pesch, CME
In 1999 Certified Marketing Executive, Susan Almon-Pesch, founded Market 4 Profit (M4P), a marketing and public relations firm with offices in Charleston S.C., and San Diego, Calif. The firm serves clients nationwide. Prior to establishing M4P, her full service ad agency, Almon Associates Communications Inc., was named Small Business of the Year and ranked in the Top 25 agencies in Western New York. In 1988 Susan was elected the first woman president in the 70-year history of the 250 member Buffalo / Niagara Sales and Marketing Executives, and she was the first woman inducted into its Hall of Fame in 1992. For more information, visit http://www.market4profit.com.