Marketing online and offline

Marketing online and offline
Event on 2015-08-31 08:00:00
We now consume media and entertainment in more fractured and autonomous ways than ever before in the history of advertising and marketing. This means that target markets can choose whether or not to engage with your brand based on their media preferences and lifestyle. This intensive course has been designed to ensure that your brand is attracting and engaging the right people in the right way. Participants will be introduced to various methods of growing a network and understanding of that network through offline, online channels or a combination of both. Practicing industry experts in marketing will share different methods they use to define their target market in terms of wants, habits and lifestyle. After defining their target market participants will learn to write a brief that reaches out to their market through events, public relations, online advertising and more.

at affectors academy
201a Kent St
Sydney, Australia

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