– Marketing – Scott Gerber, founder of Sizzle It!

Dan and Scott focus on the excitement of the sizzle reel this week as they welcome guest Scott Gerber who founded Sizzle It!, a company that focuses on making products, people, and companies look larger than life. The three also go over Which Test Won for this week and check out some new commercials to ask the question: Does it Sell? For more on the episode, and a full catalog of our shows at www.thisweekin.com

4 Replies to “– Marketing – Scott Gerber, founder of Sizzle It!”

  1. Pre-sell products to your email list, highlighting the benefits and reasons they would want to purchase. Build up excitement for the product so that customers are ready to click on your affiliate link and turn from readers into buyers. Use this strategy only with your lists of people, who you have already had contact with.

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