Sydney, NSW (PRWEB) April 12, 2013
James Schramko, CEO of SuperFastBusiness.com, discovered a revolutionary conversion page-generating software called LeadPages and has since used it in his own websites and featured it in the review site BuyWithBonus.com. In his latest podcast, Schramko speaks to Clay Collins, co-founder of software developer LeadBrite, about updates and popular new applications of the technology that online marketers everywhere are finding especially helpful in business.
LeadPages enables website owners to create “conversion pages” capture pages, landing pages, launch pages, sales pages, and many others in just a few minutes with a few simple clicks. The software is popular for requiring “no geek speak or nerd knowledge” and enabling newbies and advanced users alike to create, edit and deploy pages without touching a line of programming code.
“Each part of my business just keeps coming back to your products, to LeadPages in particular,” Schramko tells Collins at the beginning of the podcast. “Its now the highest converting opt-in that I have on my site and weve been rolling it out across our other sites. Its so easy to do because we can just go and replicate an existing one and modify it for the new site. And then, depending on the site, were choosing a different application.”
Collins considers LeadPages one of his software company’s most exciting offerings to date. “Weve got a full-time team of ten people. We spend almost all our time on LeadPage, which is a web app that runs in the cloud and it allows businesses to create landing pages … those key pages in your business that are required for capturing leads, making sales, signing up for webinars,” he explains. “The product allows business owners to create those pages in a very, very short period of time. It is an enterprise-level application. It runs on the Google server network. It integrates with all the best platforms and it is consistently beating split tests.”
One notable new feature of this landing page software that is proving to be popular with marketers is the Facebook integration function users can publish their landing pages to Facebook with the click of a button.
“Whats really cool about (this feature) is that … with cold traffic, and even with warm traffic, opt-in rates are higher in a lot of cases when the same traffic is sent to the squeeze page that funds Facebook versus on your own site,” says Collins.
Users can also send Facebook ads to their own sites or send people to a tab on a Facebook page that was created with LeadPages, and Facebook will charge less for the ad display as well as for clicks. Plus, the social networking site will be more likely to approve an ad and a user’s page if it’s already within Facebook; all these serve as significant advantages for online marketers.
Clay Collins will be a featured speaker at Schramko’s upcoming Fast Web Formula 4 live event taking place in Sydney on June 13 and 14. The event brings together entrepreneurs, intermediate to advanced marketers, affiliate marketers, e-commerce store owners, digital agencies, and other members of the Fast Web Formula Internet business forum coaching community.
“Im going to be talking about simple tweaks that people can implement in their business to double the efficacy of their lead capture pages … and it is my intention that each one of the several tweaks that Im going to be sharing is going to more than pay for peoples attendance at the conference,” says Collins.