Nissan Focuses Leaf Marketing on Different Kind of Green – Brandchannel

Nissan Focuses Leaf Marketing on Different Kind of Green – Brandchannel
You can still hug a polar bear if you buy a Nissan Leaf, but ecological sensitivity no longer is required: In a new marketing campaign that marks a decided shift, Nissan now wants you to buy its trailblazing all-electric vehicle if you just want to …
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Marketing automation biz Silverpop scores M from Escalate & Silicon Valley
Silverpop offers marketing automation services across email, social, and mobile formats. It helps its clients engage consumers or sales prospects based on their behaviors. Silverpop also helps with lead management, with lead nurturing and CRM integration.
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Four Totally Insane Marketing Campaigns That Actually Worked
And some think up the craziest stunt they can imagine to get their message shared. I've rounded up the four best examples of unconventional marketing campaigns from around the world to make you laugh, make you gasp, and, hopefully, to inspire you.
Read more on Fast Company

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