Omni-Channel & the Multi-Path Purchase Experience

Omni-Channel & the Multi-Path Purchase Experience
Event on 2015-04-14 07:30:00
Omni-Channel & the Multi-Path Purchase Experience

With the rapid growth of digital consumption and what seems like daily proliferation of social media channels, marketers are faced with more choices than ever when considering how they want to reach the consumer.

Join Infusion for an exciting panel discussion led by Shane Schick, a Chief Technology Editor and Journalist, on Tuesday April 14th, as we discuss how different channels need to be optimized in different ways vs. a one-size-fits all approach and how marketers should rethink the Omni-channel in 2015.

Learn and network with other marketing professionals as we cover the following topics:

  • Opportunities, challenges and best practices in Omni-Channel marketing
  • How to build and position an Omni-Channel roadmap
  • Channel constraints and content considerations for mobile, desktop, in-store, social, and others

This session is free to attend. Breakfast will be provided.

SpeakersBill Baldasti (Host)
General Manager, Infusion Canada

Shane Schick (Moderator)
Technology Editor and Journalist,

April Dunford (Panelist)
Founder, Rocket Launch Marketing

Steven Javor (Panelist)
Senior Manager, Digital Customer Experience, Schneider Electric Canada
Who should attend?Marketing Leaders:

Channel Marketing
Campaign or Program Managers
Content Marketing Managers
Marketing Automation Managers


at Toronto Board of Trade
1 First Canadian Place
Toronto, Canada

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