Optimizing Search and Digital Marketing With Multi-Channel Attribution

Optimizing Search and Digital Marketing With Multi-Channel Attribution
I have always felt that the success of digital marketing is often attributed to the assists of other channels. While attending ClickZ Live San Francisco's session on "Optimizing Search and Digital Marketing With Multi-Channel Attribution Modeling" by …
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Help customers find you through search engine marketing
The primary search results generated by the search engine's algorithm are called organic (or natural) listings. There is no fee to show up in the organic listings. However, you'll likely have to invest time and money on search engine optimization (SEO …
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