PennState University Program responds to social media's growing influence in

PennState University Program responds to social media's growing influence in
That's why the school hired Brian Cliette, a social media and hospitality guru, who will teach a new course focusing on successful social media marketing techniques for the hospitality field. The course, Social Media Marketing and Management for Travel …
Read more on Hospitality Net (press release)

Here's Social Media Marketing's Next Prodigious Headache
A research by software company Awareness on the state of social media marketing found that 57% of companies and social marketers say they still find it hard to measure return on investment (ROI) of social media campaigns. This is crucial since this …
Read more on Business 2 Community

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