Pitching in the Big Leagues: An Insider’s Look at the Chicago Cubs
Event on 2015-06-18 11:30:00
The Chicago Cubs have been known as the “lovable losers” who suffer from the “curse of the goat,” but these labels will soon be a distant memory. Find out how the team with a century-long championship drought has embarked on the most incredible journey in sports, as Manager of Communications Kevin Saghy shares a few PR case studies and takeaways from along the way. About Kevin Saghy Kevin Saghy is manager of communications for the Chicago Cubs. In this role, he is responsible for promoting the team’s marketing and ticketing efforts, community involvement and other off-the-field endeavors through various communications channels, while also leading the club’s overall social media efforts. The Cubs have earned a social media following that ranks among the top five clubs in Major League Baseball. Kevin develops messaging, manages proactive and reactive communications, collaborates with the team’s corporate and community partners, and serves as a spokesperson to local and national media. Prior to joining the Cubs, Saghy worked as an account executive in the corporate practice of Ketchum, a global public relations agency. Kevin serves as an advisory board member for the Plank Center for Leadership in Public Relations and Social Media Week Chicago and volunteers for several Chicago-based and national PRSA committees. As a past national president of the student organization (PRSSA), he remains committed to initiatives that advance students in the public relations industry. He has received several honors for his volunteer efforts and work in the public relations industry, including induction into the PRSSA Hall of Fame in 2014. He was recognized as one of the Ten Outstanding Young People of Illinois by the Illinois Jaycees in 2013, received Midtown Educational Foundation’s Volunteer of the Year Award in 2012 and was honored as the Young Professional Mentor of the Year by the Plank Center for Leadership in Public Relations in 2010. Saghy also received PRSA Chicago's Young Professional of the Year Award in 2009. Kevin graduated with high distinction from Ohio Northern University, where he earned a Bachelor of Arts in public relations with a business option. Schedule: 11:30 a.m. registration and networking; noon luncheon start Deadline: Registration deadline is June 11. If you are registering and plan to pay at the door, please contact the chapter administrator: firstname.lastname@example.org. After the deadline, registration increases by and you will need to email email@example.com. Cancellations after the deadline and no-shows will be billed.
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