Power of Email Marketing (Free, Auburn)

Power of Email Marketing (Free, Auburn)
Event on 2013-03-07 18:00:00

Email is the most cost-effective, targeted, trackable, and efficient way to build and maintain relationships for all types of business and organizations. This session participants will discover how communicating with customers regularly can help a small business stay connected, and generate increased referrals, repeat sales, and unwavering customer loyalty.

What you will learn: 

  • What is permission-based email marketing and becoming a trusted sender
  • Email list building
  • Increasing deliverability and open rates
  • Writing good subject lines and content – getting readers to take action
  • Tracking results and what to do with this information
  • How email and social media marketing work together to achieve goals

Presenter: Tracy O’Clair is a successful marketer, an enthusiastic social media practitioner and a motivated entrepreneur. Owner of TOCmedia, a social media and email marketing service provider, Tracy also is the host of Social Media Breakfast Central Maine and an Authorized Local Expert for Constant Contact.

Sign Up For a Free 60 Day Constant Contact Trial

at Auburn Public Library
49 Spring Street
Auburn, United States

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