PR is for Everyone!
Event on 2014-07-09 13:00:00
PR can seem intimidating when you're starting out especially when you're operating on a start-up budget. How do you get journalists to pay attention and give your story some coverage when there is so much noise?
In this afternoon workshop, you will be guided through a step-by-step game plan on how to get your stories published: Uncovering the key ingredients needed for a viral story, building relationships, creating buzz and developing a feasible PR strategy for your business.
The session will be full of hands-on examples on how to integrate a successful PR strategy into your busy week.
About your Instructor:
Jasmin Kesmez is a public relations and social media professional with international in-house and agency experience. Currently, she is the Community manager at Vancouver-based Trulioo Information Services Inc. She excels at working with strategic and innovative applications of social media and enjoys bumping things up the chain when it comes to traditional PR. Jasmin has experience working in a wide range of industries including technology, education, food & beverage, non-for-profit and biotech. Twitter: @jazkez
What is included?
- A half-day workshop delivered by an industry leader
- Snacks and refreshments on the day
- A selection of materials to read before attending
- A selection of materials for follow up reading
Who should attend?
This workshop is designed for startup founders, marketers, community managers, social media coordinators, or other team-members responsible for integrating an effective PR strategy into a business. Previous experience or familiarity with PR not necessary.
What should I bring?
Your preferred electronic device (laptop or tablet).