PR News Announces One-Day Boot Camp; Intensive Sessions Will Be Held November 21 in Chicago, IL

New York, NY (PRWEB) October 03, 2013

PR News has developed an intensive boot camp for public relations professionals in the craft of effective PR writing. PR News Writing Boot Camp will be held at the Hyatt Regency in Chicago, Illinois on November 21, 2013. Attendees will get the how-tos from expert trainers in writing SEO-optimized and shareable press releases, crafting email pitches that stand a chance of getting opened by journalists, writing content for mobile devices and social media, applying storytelling concepts to your PR writing and much more. Starting at 8:30 a.m. and ending at 4:15 p.m., this focused training will provide critical tools, strategies and insights that PR practitioners need to take their careers to the next level in todays communications environment.

More information can be found at

Boot camp speakers include Jody Robbins, director of social media at Blast Marketing & PR; Ben Lincoln, writing director at GolinHarris; Dan Santow, executive vice president/director of editorial services at Edelman; Jamie Izaks, president at All Points Public Relations; Katie Durkin, senior vice president, lead media at Weber Shandwick; and more. Participants will be trained in an array of key writing skills that can be put to use right now and in the years ahead from strategic planning, SEO and press releases to social media, visual storytelling and mobile.

The Writing Boot Camp will include lunch and a networking reception. Attendees will also receive a certificate of completion. Register now at The early bird rate ends October 18, 2013.

Presented by the industrys most trusted PR and marketing brand, this boot camp will fill up quickly. To register, visit For questions regarding the boot camp, contact PR News Laura Snitkovskiy at laura(at)accessintel(dot)com.

PR News is a daily intellectual hub that serves the communications and marketing community at corporations, agencies and nonprofits. The PR News group focuses on honing and growing PR practitioners skills in social media, crisis management, digital PR, measurement, employee relations, media training, CSR and writing through its flagship newsletter, webinars, conferences, awards programs, workshops and guidebooks. With the launch of its weekly newsletter over 70 years ago, PR News has remained dedicated to supporting the growth of communicators all while keeping them abreast of the latest news affecting the industry. For more information, please visit


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