Promoted Event: Superfast North Workshops

Promoted Event: Superfast North Workshops
Event on 2014-08-13 09:30:00


Superfast North Yorkshire have introduced some new half day classes to their business support programme.  Four topics are being covered over 6 days at The Cedar Court Hotel Harrogate and the National Railway Museum York.  Please see the main events page to find other courses/dates.


Morning Session – 09:30-12:30


Google+ Bootcamp: use the small business secret weapon like a pro!


In this interactive workshop, we explore the many options available to you to promote your business using Google+.

Together we review the many features of Google+ and learn how to:

  • create online content including better photos and videos

  • boost our Search Engine Optimisation efforts including link building

  • provide after sales care and customer service to current clients

  • generate word of mouth marketing and referrals for your business


    The workshop will include the following practical sessions:

  • how to set up your profile and business page and why

  • how to plan and design your online network using Google Circles

  • how to research followers with Google Hashtags and Google Ripples

  • how to write and set up your Google+ posts for better results

  • how to use Google Auto Awesome for better photos and videos

  • how to plan and use Google Hangouts for business referrals

    and so much more…

    You will leave the workshop with your Linkedin and Twitter preparation action plan, a mapping of your current and future connections, a content schedule, a template for requesting recommendations and introductions.


    Requirements: You need to have a Linkedin profile for this workshop, a Twitter account is optional.



Afternoon Session – 13:30-16:30

Create Better Website Content Faster: from blogging to online photos and videos.


A fast and action-packed introduction to ‘Content Marketing’ that will give you a new approach to creating online content for your website.


Together we will be exploring techniques used by journalists, photographers, filmmakers and bloggers to learn how to:

  • structure your website online content to get more traffic

  • develop your own 3-month content plan to use your time wisely

  • research what your future customers are interested in from news, updates, useful tips and free downloads

  • develop your content creation ‘team’ to create more content in less time

  • use the ‘Content Wheel’ technique to create more relevant content faster

  • create your content creation toolkit from photos to videos to save time

  • write for the web, edit online photos and videos to appeal to your audience


For more information or to check if your business is eligible, please call 0845 002 0021, email or register via their website

at National Railway Museum
Leeman Road
York, United Kingdom

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