RTÉ to get details of online viewers' internet habits

RTÉ to get details of online viewers' internet habits
RTÉ has struck a deal with broadcast streaming website AerTV to buy data about the online habits of people who watch the national broadcaster's programmes via AerTV on laptops and mobile devices. RTÉ declined to comment yesterday but it is understood …
Read more on Irish Times

Lead Nurturing With Online Ads: The Future of Retargeting?
However, many marketers have told me that they don't think retargeting is effective, which I would have to disagree with. Let's equate online ads to email 10 years ago – they're disruptive and don't pull data dynamically from other marketing mediums …
Read more on ClickZ

Leading Online Marketing and Lead Generation Firm Neutron Interactive Named
Neutron Interactive, an online marketing company, wins yet another prize in recognition for good work. Having already won a place in the 2013 Inner City 100 award earlier this year, Neutron Interactive has also been named a Utah Fast 50 company. With …
Read more on Marketwire (press release)

This entry was posted in Online Marketing and tagged , , , , , . Bookmark the permalink.

Leave a Reply