Rubicon Project (RUBI) Acquires Intent Marketing Tech Provider, Chango

Rubicon Project (RUBI) Acquires Intent Marketing Tech Provider, Chango
Rubicon Project (NYSE: RUBI) announced it has reached a definitive agreement to acquire privately held Chango Inc., which specializes in intent marketing technology. Chango is Canada's fastest-growing technology company, as recognized in 2014 by …
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Event marketing tips from the world of pro wrestling
And we have built up a sizeable following, much of which is to do with our DIY approach to marketing our brand. I'll cover the question you're asking right now if you're not familiar with our world: no, it isn't fake. It's pre-determined, sure. But …
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Marketing is Broken. Bring on Context.
We have to face the truth about marketing today. It is fundamentally broken. Those in the business know the stats. Our research indicates only 0.1% of display ads are clicked on, yet comScore comScore's Digital Future In Focus report for 2013 reports …
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