San Jose HubSpot User Group Meetup – Buyer Personas
Event on 2016-04-04 18:00:00
Based on feedback from our last HUG meetup, we're going to dive into the buyer persona, the backbone of a successful inbound marketing campaign. You don’t want to just attract any strangers to your website, you want to attract the right people! Those that are going to be most interested in what your organization has to offer. These “right” strangers are your personas–and that’s who you want visiting your site. Your personas are who you should be attracting, converting, closing, and delighting and they’re who every single piece of content on your website–including your website itself–is for. You don't need to be a HubSpot user to attend as this topic will benefit any online marketer!
2350 Mission College Blvd , Ste 600
Santa Clara, United States