Houston, TX (PRWEB) February 22, 2013
With the use of organic search engine optimization, local search directories, and content marketing, ByReputation is putting forth a new school marketing service to help clients obtain more students. To get a free school marketing consult from an expert, please click on the link below:
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To increase a schools service ranking in Google, Yahoo, and Bing, search engine optimization gauges the patterns from past site statistics to find keywords and phrases with the highest conversion rates. The search engine specialist will then adjust the page factors on the site which have the highest part in the search algorithm. Once adjusted, a continuous off page optimization campaign will begin using only white hat and penguin safe techniques.
Local search directories such as Yahoo Local, Yelp, Yellowbook, and Superpages, which receive over 100 million hits a month, are search engines relied heavily upon by students today to find school services in their area. ByReputation concentrates on the top 30 local directories making sure each the school listings are enhanced over all other services to reach out to more students.
Then there is content marketing which is centralized around the use of blogs to publish up-to-date articles about school services two to three times a week. Consistent blogging about school services routinely raises the Google freshness score for the domain name which then allows the school service to show up higher in the rankings.