Search Engines Optimization (SEO) – The Good, The Bad, and The Ugly
Event on 2014-11-06 18:00:00
The world is online now and that's where much of your marketing should be focused so you can be found in the search engines. Search Engine Optimization, or SEO, is the process of tuning your website so it can be found in search when your potential customers are looking for your services. Many marketing agencies specialize in SEO and online paid advertising services, but many of those agencies sell the same services month after month without holistically looking at how a business should position themselves online through Search Engine Marketing. In this presentation we'll explore how agencies present themselves, what they should be doing for you monthly, and how hiring the wrong agency could hurt your online business identity beyond repair.
Matthew Perosi-Doughty began his online journey in 1988 then built his first website in 1994. Since then he has either directly built, or been the team leader for the launch of more than 700 websites. Focusing primarily in the jewelry industry now, with offices in Totowa, NJ and Bordeaux, France, he serves as an SEO Analyst and Business Coach for companies all over the world.
6:00 – 7:00 Open Networking
7:00 – 7:15 Introductions
7:15 – 8:15 Topic Discussion & Q&A
8:15 – 9:00 Additional Networking, Feedback, any thoughts? any ideas?
See you all thursday …. bring a friend and don't be late
at Parsippany-Troy Hills Main Public Library
449 Halsey Road
Parsippany, United States