‘SEO For Beginners’ | London Training Course
Event on 2016-01-15 09:30:00
Website Search Engine Optimisation (SEO) – Beginners Course – London Is ‘Search Engine Optimisation’ one of those phrases you’ve heard of but never understood? This half day course is designed for beginners and SMEs to gain an understanding of the mechanics of Search Engine Optimisation (SEO) and begin implementation of a sound and successful SEO strategy. Topics to be covered Introduction to Search Engines Search behaviour, gender differences and stages of intent Key Words – The importance of knowing your short-tail and long-tail key words How to research volumes of traffic for each of your key phrases. Writing your website page content On-page optimisation Off-site optimisation Link Building Google Analytics Google Webmaster Tools – Page Index and Sitemap submission Learn how to drive to more ‘organic’ traffic to your business website and all of the essential ways to improve your search engine ranking position. Tea, coffee and refreshments will be available. Maximum of 6 people. All attendees will be given an essential take-away checklist to help kick-start your SEO strategy.
at Barbican Centre
City of London, United Kingdom