SEO for Business 101: Macomb-OU Incubator Social Media Education Series
Event on 2014-09-23 09:00:00
An Introduction to Search Engine Optimization
Your website is your calling card on the web. See how it can generate business instead of simply being a brochure on the internet.
Online research plays a big role before big purchase decisions are made. 81% of consumers go online before heading out to the store. It's easy for them to find your business by name. How do they find you if they are searching for a product you sell, manufacture, or a service you provide?
Learn how to position your business online with this FREE Social Media Club Detroit EDU Series seminar on Search Engine Optimization. You'll learn:
• How major search engines work
• What is Search Engine Optimization (SEO)?
• Why is SEO important?
• How long does it take to see results?
• Local Search Marketing and more!
Perfect for those in the marketing department, freelancers, or business owners. SEO is something you can't ignore.
About the speaker:
Tim Yow of YowSEO
Tim got his start as a freelance web designer, in late 2004. After designing a few client websites and developing some of his own web projects, he came to realize that without the help of search, particularly a Google search, these websites are going virtually unnoticed by the general public. By mid-2005, Tim was spending far more time learning and experimenting with “SEO best practices” than he was actually designing and creating graphics. In under a year, his SEO knowledge landed him a job doing SEO phone tutorials for customers at a major domain registrar and eventually becoming the in-house trainer for all new hires in the online marketing department.
Fast forward to early 2010, Tim had returned to the Detroit area and began a job managing full-service SEO campaigns for various websites in a broad spectrum of industries, with a more “hands-on” SEO development role. During this time, he was able to hone his skills and surpass the accomplishments of the majority of his SEO counterparts, both locally and on a national level.
In March of 2012, Tim was determined to take his expertise, passion and work ethic and leverage it to create YowSeo, a company that isn’t distracted with other web development or marketing offerings but focused, with laser precision, on serving Detroit with the best SEO available in the area. YowSeo is not attempting to be a “one stop shop” for all your website needs. Most often, those shops have strengths in web development, design or social media marketing and offer SEO out of obligation but, as a result, are giving you adequate search engine visibility, not top Google rankings. Tim created YowSeo with the idea of providing ethical and transparent SEO that brings new business to our clients, every time. No guess work. No half-hearted efforts. No mediocre results. Just targeted traffic!
Social Media Club Detroit's primary mission is to connect the active hubs and professionals in our area while also helping promote social media literacy, technologies, and encourage ethical behavior and share best practices.
Monthly meetings consist of topics discussion, presentations, panels or featured speakers.
Thank you to our 2014 Corporate Sponsor
at Velocity Building
6633 18 Mile Rd
Sterling Heights, United States