SEO: Google's Search Quality Rating Guidelines Leak
The rating guidelines are used by Google's human raters, who evaluate search results based on factors like relevance and usefulness. The ratings are then used by Google to check the effectiveness of algorithm tweaks. The new version is dated March 2014 …
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SEO – Let's Cut Through the Fog
What do we mean by “SEO”? Yeah, sure, you could say “Search Engine Optimization”, but that's just because you're trying to be funny. In the real world, if we ask people to define or explain SEO, we'd get as many different descriptions as we'd have writers.
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