(PRWEB UK) 19 April 2013
According to Econsultancy, new research has revealed that men are more likely to shop via mobile than women. In the US, 15.9 percent of men said that they were interested in using their phone to make purchases, compared to just 13.3 percent of women. Figures followed suit in the United Kingdom too, with 12 percent of men wanting to shop online and only 10.3 percent of women. The study also found that men were more likely to purchase goods impulsively on mobile devices such as smartphones and tablets.
The latest statistics reflect how important it is to be up to date with mobile in order to maximise on purchases made online. This is a point that SEO Positive, one of the UKs most established online promotional companies has been emphasising over the last few years. Ben Austin, Managing Director of SEO Positive explained, “Mobile is a market that is growing rapidly with regular developments and updates. Consumers are at hand with devices such as smartphones and tablets and expect speed and ease as well simplicity. Designing apps and making websites suitable for mobile is essential.”
SEO Positive offers such services as well as pay per click management, search engine optimisation and website analytics. The company has been helping companies appear high in search engine rankings for over seven years and regularly follows industry information on both consumer and business levels.
SEO Positive was established in 2007 in Chelmsford, Essex with the aim of bringing effective yet affordable online marketing services to companies from all industries and backgrounds. The company offers a huge range of services including search engine optimisation, Pay Per Click account management, social media marketing and website design.