SEO Secrets Workshop- Get High Listing In Google Search & Learn Proven Techniques

SEO Secrets Workshop- Get High Listing In Google Search & Learn Proven Techniques
Event on 2014-11-08 09:00:00

SEO secrets to dominate Google search that will fundamentally changed your business.

Duration: 9.00am to 1.00pm
Location: The seminar room
Price: S5 Early Bird

Who should attend?

Course recommended for anyone who wants to learn SEO, entrepreneurs, business owners, website owners, marketing professionals, web developers etc.

Requirements:

• Basic Computer knowledge
• Participants must bring their own laptops and power adaptors

Workshop objectives:

How to find those who want to buy what you have to sell? Learn the tricks of the trade and latest insights on SEO, within a day from an SEO expert.

At the end of the workshop:

• Know what SEO is and why it is an important strategy in marketing your business.
• Learn the key terms & concepts
• Understand how to conduct keyword research & analysis
• Implementing SEO on your site
• Basic linking & search engine marketing plans
• Optimize images and videos
• Conduct competitor analysis
• Know common mistakes & how to avoid making them
• Learn best practice techniques for written content
• Learn how to outsource SEO services & find the right partner
• Latest tips & strategies for SEO

 

Course Outline:

This introductory workshop on SEO is hands on and will enlighten you on what is SEO, why it is important and how to implement it for your business website.

What is SEO?

• What do search engines look for
• How has SEO changed/
• Anatomy of a SERP
• Updates & penalties

On-site optimisation

• How search engine crawls?
• User experience
• Technical considerations
• Content marketing
• Mobile SEO

Off-site Optimisation

• Links
• Social Media
• Local SEO
• Branding Authority

Analytics & Improvements

• Analysing a site
• Tools
• Researching opportunities
• Experiments
• Competitor analysis

at ERC Institute
30 Prinsep Street, #11-01
Singapore, Singapore

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