SEO Training Course in London

SEO Training Course in London
Event on 2013-03-13 09:00:00
SEO Training Course

Why choose Claire for your SEO Course in London?

  • Articulate trainer qualified both as a secondary school teacher and IT trainer, as well as by Google as an AdWords Professional to ensure YOU learn what you need to
  • Practical, proven advice leading you to be able to create campaigns that really work! 
  • LIVE course where you work on your own campaign using a laptop and leave with a campaign GUARANTEED to be bringing you effective leads
  • Develop a supportive network of individuals from other organisations in a similar role to yourself (on our scheduled courses)
  • Training delivered in a patient, calm way to alleviate stress for anxious learners
  • Follow up from our training team before and after your course allows to ensure all your objectives have been met

Features of Your SEO Training

  • Receive a FULL course manual to take away
  • Follow up email and telephone support for 90 days following your Google Training
  • Certificate of completion following your Google AdWords Training Course
  • 96% of our delegates rate our courses as very good or higher
  • Small class sizes of 8 or less in our AdWords Training Courses
  • Regular monthly or bi-monthly dates in all our training centres
  • Training times are between 9.30am and 4.30pm
  • Lunch and free parking* included with Bristol scheduled Google Courses.  Paid parking is available nearby for London courses.

Tell me more about the course:


  1. You should have good general IT skills, and be familiar with the Internet

Course Format:

This course is taught as a LIVE course using your own campaigns throughout the day.  Please bring a laptop to work on.

Course Cost:

£345+VAT for Bristol or London dates.


Call 01454 838793

Course outline:

Introduction to search engine optimisation

  • How do search engines & directories work?
  • Differences between PPC and SEO

Choosing your keywords & phrases

  • Identifying the correct keywords
  • Using PPC to identify the best keywords
  • Examining the competition

Onpage search engine optimisation

  • Page titles & metatags throughout your website
  • Optimising your page for target keywords
  • H1 and H2 tags
  • Internal linking throughout the website

Google Webmaster Tools

  • Verifying your website
  • Sitemaps & submitting them

Directory Listings

  • Identifying free directories
  • Choosing paid directories
  • DMOZ, Yahoo, BT Tradespace & other important major directories/sites


  • Creating and submitting articles
  • Squidoo and Hubpages

Social Bookmarking

  • Creating social bookmarking accounts
  • Digg, Delicious, StumbleUpon, reddit & others

Social Networks

  • The importance of social networks and forums to SEO


  • 301 redirects – WWW and non WWW versions of your website

Checking your progress

  • Checking your rankings, how to use Raven
  • Useful tips
  • Automated tools to save time


"Claire is clearly a thought leader in the world of PPC and Internet Marketing. I felt like I was in the company of a true expert and her teaching style was friendly and effective.

The 2 day Adwords course gave me the knowledge to not only manage our company Adwords account but also those of my clients who now perceive me as an expert!

I have no hesitation in recommending Claire for PPC and SEO training or services."

Gareth Simpson, James Burfield Web Design

"I took part in a Google Adwords + SEO course organized by Claire and her team back in October 2011. I received a more than great value for money service and gained useful knowledge, which I could use later on in my everyday work. I believe that Claire's friendly teaching style and the great atmosphere make it possible for the participants to exchange useful ideas and to spend a couple of days learning the most up-to-date trends on Google. "
Ákos Rudasits.
Altaterra Hungary Ltd, Rooflite

"I attended this course with virtually no experience of PPC or Google Ad Words. At the end of the programme, I feel confident enough to start setting up campaigns, which in turn will save me and my clients money.

The class was small enough to enable everyone to engage and work at a pace that suited us."
Yvonne Akinmodun – Bromley Hub Magazine

"I attended Claire Jarretts Google AdWords course and im not going to lie, I thought I was a bit of an expert! How wrong was I? Claire explained AdWords in a way which was easy to understand and to digest. The overall aim was to reduce my spend and improve results, I managed to achieve both instantly. In the last two days my spend has nearly halved and im looking forward to saving cash moving forward whilst being able to improve results. I highly recommend this course and Claire to anyone that manages an AdWords campaign. Thanks again!"

Gary Miller.
Director @ New Connections.

"As a Digital Marketer I create and manage PPC Campaigns for my Local Business Clients.

Recently I attended Claire's Google Adwords Training Course in London as my goals were to reduce campaign costs and improve conversions. The highlights of the course were that the group was small and 'hands-on' so I was able to create a live campaign as I progressed rather than listen to a theoretical seminar like similar courses out there.

Without a doubt the changes to my understanding now of this platform are like 'night and day' and thoroughly recommend attending the training course whether you are a beginner to this or a seasoned pro!! "
Alan Tobutt B. Sc[Hons Local Digital Marketing Consultant.

at Regus, Canary Wharf
Canada Square
Docklands, United Kingdom

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