Shareablee's Tania Yuki: Social Media Marketing Needs Better Data

Shareablee's Tania Yuki: Social Media Marketing Needs Better Data
In 2013, Yuki founded Shareablee, a social media analytics startup that provides marketing data to companies and publications. On her LinkedIn profile, she said she "thinks a lot about audience measurement and optimizing new platforms, and how …
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Social Media Now Drives 31% Of All Referral Traffic
According to a report released this week by content marketing hub Shareaholic, social media is now the #1 driver of all website referral traffic. As of December 2014, 31.24% of all referral traffic was from social media; compare this to the 22.71% from …
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