SheKnows Announces Winners for the 2012 SheKnows Parenting Awards

Scottsdale, Arizona (PRWEB) November 06, 2012, the webs largest site for women, publicly announced today this years winners of the 2012 SheKnows Parenting Awards. The active community of SheKnows readers voted for select finalists, recognizing outstanding products and services in the parenting industry, based on functionality, quality, safety, convenience and best bang for the consumers buck.

Among more than a thousand submissions, the SheKnows team reviewed and tested products to narrow the list down 300 products spread across 75 categories. From there, the voting process was opened to the public online as SheKnows readers carefully voted and ultimately selected 75 winners. The SheKnows editorial team also picked their favorites to round up the Editors’ Choice Award winners. Major brands such as Summer Infant, Bumbleride, Graco and Britax, among others, took awards in their categories, while boutique-style brands, such as Kiwi Crate and Beau-Coup, also received coveted awards. To view a complete list of the SheKnows 2012 Parenting Awards winners, as well as the Editors’ Choice winners, visit the SheKnows 2012 Parenting Awards.

We are proud to have worked with so many great companies, and we are extremely pleased with this years voting results, said SheKnows Parenting Editor, Laura Willard. We extend our sincere congratulations to all of the deserving winners.


SheKnows ( is the new standard of publishing with its family of female-centric properties and custom programming. It is among the largest online lifestyle communities for women ages 18 to 54, attracting more than 55 million unique visitors (Google Analytics, April 2012), and meets the needs of todays modern woman with information important to her daily life.

SheKnows boasts a stimulating, wellrounded online experience enhanced with Emmy Award-winning SheKnows TV, captivating blogs, celebrity contributors and a vibrant social reach. As one of the fastest-growing destinations on the web, SheKnows is recognized among the top three properties for women.

Recently honored by Forbes as one of the Top 100 Websites for Women and one of the Top 10 Lifestyle Sites for Women, SheKnows also won the OMMA Award for Web Excellence for the second year in a row in 2011. SheKnows has been named the No. 1 site for Family, Parenting and Womens Interests. For advertisers, sponsorship opportunities and creative integration go well beyond the banner and make marketing messages an uninterrupted part of the user experience. The company is based in Scottsdale with offices in New York, Los Angeles and Chicago. SheKnows is part of Atomic Online (, Evolve Media Corp.s publishing unit.

About the SheKnows Parenting Awards:

Each year, the SheKnows Parenting Awards program (formerly the SheKnows Parents Choice Awards) seeks out products that have set themselves apart as a leader in the parenting industry. The goal of the awards is to give SheKnows readers all the information they need to make educated decisions in their everyday lives particularly when it comes to their kids! Nominated products are reviewed by the SheKnows team of editors and hand-picked for quality, functionality, safety, convenience and more. Winners are determined via an organic online voting process open to the public and are announced on the SheKnows website each fall.

For More Information:

SheKnows Parenting Awards

Laura Willard, Parenting Editor & Laura Seli, Special Projects & Promotions Manager



Lauren Millea

Consumer PR Associate

(480) 237-7100 Ext. 4171


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