#SMCnash: Content Marketing Secrets with Erik Deckers
Event on 2015-10-29 18:00:00
#SMCnash: Content Marketing Secrets Learned From Literary Giants featuring Erik Deckers Today’s content marketing writing is so jargon-filled and boring, it’s downright painful. Good content marketing stands on the shoulders of giants of literature, and uses their secrets to make their work more interesting. Learn from Ernest Hemingway, Agatha Christie, Kurt Vonnegut, Joyce Carol Oates, Hunter S. Thompson, and P.D. James. Professional blogger, public speaker, book author, award-winning playwright, and humor columnist, Erik Deckers is the owner and President of Pro Blog Service, a content marketing agency in Indianapolis. Deckers co-wrote The Owned Media Doctrine (Archway, 2013), No Bullshit Social Media: The All-Business, No-Hype Guide to Social Media Marketing (Pearson, 2011) and Branding Yourself: Using Social Media to Invent or Reinvent Yourself (2nd ed., Pearson, 2012), and helped write Twitter Marketing for Dummies (Wiley, 2009). Deckers frequently speaks about blogging and social media, especially as it relates to personal branding, small business marketing, crisis communication, and citizen journalism. Thank you to our #SMCnash October sponsors: DevDigital and JTMarCom.
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