Bohemia, NY (PRWEB) December 27, 2012
On December 27, social media agency, fishbat, Inc., comments on the Securities and Exchange Commission taking issue with Netflix Inc.s Facebook decisions. They also weighed in on the ramifications of the SEC issuing a Wells notice to Netflix.
According to The Los Angeles Times, the SEC issued a Wells notice against video streaming company, Netflix, Inc., as well as its chief executive, Reed Hastings. The article reports that they took issue with Hastings decision to announce the fact that Netflixs subscribers viewed over one billion hours worth of video in June 2012 via Facebook. The SECs concern is whether or not Hastings violated rules designed to ensure that investors have equal access to information, reports the article. In addition, they feel the information should have been announced via press release or regulatory filing.
Hastings replied that his company would never use Facebook or any other social media platform to convey investor-valuable information, reports The Los Angeles Times. According to the article, he felt that announcing to over 200,000 followers (many who are reporters or bloggers) can make the information very public very fast. He believed the announcement was not material to investors.
Sida Li, vice-president of internal operations at social media agency fishbat, Inc., comments on this development. Social media has the power to bring important information to a great amount of people at exponential rates. He continued, As such, perhaps even if this information could have been released in the form of a Press Release linked on Facebook, it could have been beneficial for both reporters and investors. He concluded by congratulating Netflix on their massive achievement.
fishbat, Inc. is a full service online marketing firm. Through social media management, search engine optimization (SEO), web design, and public relations, fishbat strives as a marketing firm to raise awareness about your brand and strengthen your corporate image.