Social Media for Business – training day

Social Media for Business – training day
Event on 2013-05-22 09:30:00

Social Media for Business – training day

Greenbank Hotel, Falmouth

22/05/13 9.30–17.00

Unleash the power of social media for your business by discovering new ways to reach and interact with people in a meaningful way. Taking place in a pleasant waterside hotel in Falmouth, our one-day Social Media for Business course gives you the power, understanding and confidence to interact through the right social media channels for you business.

You will be given advice on best-practise for your business and the chance to work on your own social media tactics and strategy with Sara Pugh, an expert in the field from Westcountry digital marketing agency Eight Wire and lecturer in social media at Falmouth University.

This day-long course, at the Greenbank Hotel, Falmouth, includes refreshments during the day and lunch.

Course content

• Overview of the major social media platforms

• How proper social media management can help your business – and how poor management can do more harm than good

• Identifying and targeting the right audiences for your social media activity

• The importance of tone of voice and online personality

• Set-up and best practice advice for the main platforms

• Twitter

• Facebook

• LinkedIn

• Pinterest and Instagram

• Developing a social media strategy for your business

• Planning your social media activity

• Creating content and using content sources

• Planned updates and reactive updates

• Editorial calendars

• Styling your social media accounts

• Using social media for customer service and reputation management

• Measuring and maximising return on investment

If you'd like more information, or want to talk through any elements of the course, do get in touch.   //  01326 376880

at The Greenbank Hotel
Falmouth, United Kingdom

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