Social Media for Change (Birmingham)
Event on 2015-01-27 10:00:00
Would you like to know how to use social media to effect change? This course is perfect for professionals who would like to use Facebook, Twitter, Pinterest and other social media platforms to effect change and engage with their target audiences. It also covers digital marketing and viral marketing for beginners.
If you would like to improve your campaigns and programmes by using social media to better effect, this is perfect for you.
This course covers:
1.The power of social media to effect change
2.Influencing people using social media
3.Getting to know your audience online
4.Successful campaigns using social media
5.The power of viral marketing
6.How brands and businesses use social media to get us to buy things
7.Young people and social media consumption
8.Conducting research using social media
9.Evaluation and measuring success – the social media dashboard
Who should attend?
This course is ideal for professionals new to using social media in their work to change attitudes and behaviours.
How long is the course?
The custard factory, Digbeth, Birmingham
Birmingham, United Kingdom