Social Media Management Course, Dublin

Social Media Management Course, Dublin
Event on 2015-01-19 10:00:00

Social Media Skills Club – 2 Day Training Module

CREATING SOCIAL MEDIA MARKETING STRATEGIES FOR WINNERS

 

Q: Are you achieving your marketing goals or are you just ‘doing’ social media because that’s what your competitors are doing?

A: Give your business a purpose for being on social media.

Day 1

CREATING SOCIAL MEDIA MARKETING STRATEGIES FOR WINNERS

 

•             Why are we using social media and what do we want to achieve?

•             Who does the social media marketing in your company?

•             How to create content that your customers want to read and follow.

•             What is your social media mix?

•             How do you merge all the social media platforms together?

•             Make blogging, tweeting, and status updates easy by developing a central social media content strategy.

•             Time saving tools and techniques to help small teams create killer content daily.

•             Use SEO techniques to help consumers find your social media content.

 

AFTERNOON SESSION

•             Who are your customers, where do they live on line, if at all?

•             Creating social media campaigns which customers will buzz about.

•             Drive brand activation using social media to build powerful advocates.

•             How blogging will make you the market leader

•             How to generate leads and turn them into pay customers

•             Brand recognition – define what and who your business represents

Day 2

FACEBOOK BUSINESS TO CUSTOMER MARKETING

•             How to build and manage FB community.

•             Dealing with trolls and negativity and how to foster a healthy 2 way debate.

•             Managing negative minority and mobilising the silent, satisfied majority.

•             Facebook commerce turning likes into paying customers.

•             Reduce friction in the buying cycle set up a Facebook shop or Ecommerce shop.

•             Advertising, how, why, what.

•             How to use Facebook target advert programme

•             How to monitor your posts and your customers response to them

•             Using places and check ins for further promotion of your page.

AFTERNOON

LINKEDIN BUSINESS TO BUSINESS MARKETING

•             How to build a Linkedin community.

•             How best to market yourself on Linkedin.

•             Who are you marketing to on Linkedin?

•             What information to post on Linkedin.

•             How to use groups and forums to boost your business.

•             Setting up Linkedin adverts for your target market.

Introductory offer for only €495 per person

Normal price €695 per person

Contact Heidi on 085 7330038 or email info@heidigrimwood.com to book your place.

Only 14 participants per course, early book is advisable.

at Bewley's Hotel
Ballsbridge
Dublin, Ireland

Leave a Reply