Social media strategy for small businesses – Derby January 22
Event on 2014-01-22 09:30:00
Are you getting enough business through social media? For a social media marketing campaign to work it needs a social media strategy behind it. With a strategy, your social media campaigning is much more likely to succeed.
Our Social media strategy workshop for small businesses will take you show you the steps to make to ensure you are making the most of your social media efforts. This practical and hands-on workshop, which takes place in a small group setting, will look at:
– Defining your objectives
– Which networks your target audience are on
– Identifying your resources and time
– Looking outside the main social networks.
– Goal setting
– Measuring success
The social media strategy workshop will leave you with an understanding of what steps you need to take for social media success. You will have confidence to move your business into the social sphere.
This workshop will not teach you how to use networks such as Facebook, Twitter, LinkedIn and Google+. If you require such training then check out our social media workshops.
The course will be run by social media expert Mark Saxby. A former award-winning BBC journalist, Mark and his Status Social team have conducted more than 40 social media strategy workshops for businesses ranging from sole traders to international companies. Mark’s warm teaching style mixes humour with an in-depth knowledge that will leave you inspired.
“I was recently lucky enough to attend a social media strategy workshop, where Mark demonstrated just how much he knows about social media and the requirement for businesses to strategise. A social media strategy workshop should be a must for all small businesses looking at increasing sales, profile, customer care etc.”Joanne Maltby, Derbyshire & Nottinghamshire Chamber of Commerce.
“We asked Mark to look at how we could integrate social media into our marketing strategy. Mark’s enthusiasm and passion for the subject, as well as his great in- depth knowledge, made the day really enjoyable, and inspired a group of novices to get online!” Don Powell, Certax Accounting.
“The world of social media is an alien planet to many people however Mark helps you make sense of this brave new world in a clear, relevant and jargon-free way, where no question is ever daft. I now understand the very real benefits to small businesses of using Twitter, Facebook, Audio Boo and Linked In to name just a few, and furthermore, now feel confident to use them.” Catherine Simpson, Which Way Marketing.
at Friar Gate Studios
Derby, United Kingdom