Sr Product Manager Online Media Solutions

Sr Product Manager Online Media Solutions
IHS GlobalSpec is the leading provider of digital media solutions specialized in reaching and engaging with engineering, industrial, technical and scientific professionals across a variety of industries and sectors such as electronics, aerospace …
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New Studies in Nurture vs. Nature – How BtoB Brands are Increasing the
Here's another study to consider: In “Understanding the Industrial Buy Cycle,” GlobalSpec's research shows that for purchases over $ 1,000, like many BtoB buying decisions, buyers were exposed to three or more pieces of content before they converted.
Read more on iMedia Connection (blog)

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