Ppc Training Stephen Webb’s Perpetual Marketing – BING PPC Training Part 1 By bavaLeace / March 29, 2013 http://ipreneurs.com Stephen Webb’s Perpetual Marketing – BING PPC Training Part 1. Video Rating: 5 / 5 You may also like Medical Centers Take Tips from Other Industries By / June 17, 2013 TEAM ITI MEMBER MORGAN ALLEN IS CROWNED ESP DIVISION CHAMPION … By Landsxx / May 16, 2013 Facebook PPC Training By Braifealari / May 12, 2013 DAGMAR Marketing Managing Partner Joe Hunt Named Top Gun in PPC … By amJosefv8 / May 10, 2013 topseos Names the Best SEO Training & PPC Training Programs for January 2009 By yyhglppluh / May 2, 2013 Post navigation Things To Do, Lancaster PA Launches Mobile-Forward Site, Expands Social Media, and Reveals New LogoConnie Ragen Green – Huge Profits, Tiny List » Podcast Feed 5 thoughts on “Stephen Webb’s Perpetual Marketing – BING PPC Training Part 1” Hi Jason, Good question… It’s a question that begs more questions and can have a variety of different answers. If your page a navigable and you want to get some SEO quality out of it as well – becare about changing to much of the copy. However, if you’re just looking for a LP that converts well (which most of us are), then I would recommend “Split Testing.” Meaning: Run more than one page and see which one works best for you… Hope that helps… 🙂 Log in to Reply Hey Stephen, thanks for all the value brother. Is it necessary or recommended to use the campaign keyword directly in the ad copy? Is it cool to change the content of a landing page midway through the campaign (like if I use a call-to-action blog post as the landing and change a video there while the ad is running – is Bing cool with that?) Log in to Reply Hi Rachel, yes there are a lot of different tools to use to find key words for BING. One that’s free and is very useful is Google’s Adwords tool. Check out my BING PPC Training Part 2A on youtube. I start to cover that about 4 minutes into the video. 🙂 Best of luck. Stephen~ Log in to Reply Is there a tool for searching which ppc keywords are more competitive – and thus more expensive on Bing? Log in to Reply Thanks Stephen for your insight and sense of humor. Log in to Reply Leave a Reply Cancel replyYou must be logged in to post a comment.