Sundance: Cinetic Media Hires Marketing Wiz Ryan Werner

Sundance: Cinetic Media Hires Marketing Wiz Ryan Werner
RYANWERNER EXCLUSIVE: Cinetic Media has hired longtime indie film marketing and publicity exec Ryan Werner, giving him the title of Senior Executive. Werner takes the post after working New York and building campaigns for indie films for the past 17 …
Read more on Deadline.com

The Power of Two: Combining Demographic and Location Analytics for
Erie Mutual Insurance Company integrated demographic data into its analysis of its prime consumer segments, so it could identify prospects and determine appropriate marketing by location. Union Gas was able to leverage location and demography to target …
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Which Social Media and Marketing Tools Are Publishers Actually Using
“It used tro be that you have to be everywhere, but now you just want to be everywhere that matters to you and your audience because the tools take so much bandwidth,” said Penny Sansevieri, founder and CEO of Author Marketing Experts, Inc., an online …
Read more on Digital Book World

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