Professional Diploma in Digital Marketing – July 2017 Full-Time Course

Professional Diploma in Digital Marketing – July 2017 Full-Time Course
Event on 2017-07-24 09:00:00
Format: Full Time (From 9am over 5 days – 30 hours total) Dates: July/24 – July/28, Monday to Friday, 9am – 5pm Location: 4 Cats Co-Business Community, Unit 1101, 11/F, Eastern Centre, 1065 King’s Road, Quarry Bay Price: HK,950 Language: All courses delivered in English and supplemented with Cantonese The globally recognised digital marketing certification courses are exclusively designed by digital marketing professionals and approved by the Digital Marketing Institute’s Syllabus Advisory Council, ensuring that you receive the most up-to-date information available during the course of your studies; all the classes are delivered face-to-face by local industry experts. The diploma is the most widely taught, industry-accredited available in the field.  ACCREDITATION The Digital Marketing Institute is the global certification body for Digital Marketing education. Their syllabus defines the framework of knowledge, skill and competency required to meet the current and future demands of the Digital economy, and their practical, industry-driven qualifications are recognised as the international standard in Digital Marketing certification. This award has been credit rated by SQA at Level 8 on the Scottish Credit and Qualifications Framework (SCQF).  SCQF level 8 corresponds to level 5 on the European Qualifications Framework (EQF). There is an additional cost for the final exam to be certified which is administered by Pearson VUE. The final exam may be taken at select locations around Hong Kong. Pricing is approximately HK,680 and will vary based on exchange rates. Please go to Pearson VUE for details on available test centres and dates. PROGRAMME CONTENT The Professional Diploma programme focuses on the planning, implementation and measurement of your Digital Marketing strategy. The course* consists of ten modules of 3 hours each totaling 30 hours. Do I need a notebook? A notebook is not required, but a printed student handbook will be provided for the course, which contains useful information pertaining to each module. A soft copy of the lecture will be available for download on the following day of each lecture. What about dinner? Dinner will not be served, but you are free to bring food, order delivery or eat at one of the nearby restaurants. * The course can accommodate a maximum of 20 total confirmed students. Module 1: Introduction to Digital Marketing The Introduction to Digital Marketing module enables you to harness the power of Digital Marketing as a core driver of your marketing strategy. You will understand the foundation principles of Digital Marketing, and be able to distinguish how it differs from traditional marketing. After all, the key to understanding Digital Marketing is a change of mindset. Module 2: Search Engine Marketing (SEO) The Search Engine Optimisation module examines the various tactics for enhancing your website’s position and ranking with search engines. You will learn about on-page and off-page optimization, and most importantly, how to plan your keywords strategically. You will walk away with the technical know-how, understanding and insight to build and maintain an effective SEO strategy. Module 3: Search Engine Marketing (PPC) The Pay Per Click module demonstrates how to implement and manage search advertising campaigns. You will appreciate the mechanics of how PPC systems function and be able to analyse current Search Marketing activity and target your campaign to key audience groups in order to improve CTR, while recognising the features of strong ad copy, and develop your skills in writing compelling ads. Module 4: Email Marketing The Email Marketing module covers the four foundational aspects of email marketing: Subscriber Management, Email Design, Delivery and Reporting. You will learn how to develop a subscriber database, and be able to plan a marketing segmentation strategy, and recognise what makes for good email design in terms of user centric content, coherent layout and an attractive design Module 5: Digital Display Advertising The Digital Display Advertising module helps you develop a comprehensive understanding of the creation and deployment of digital display advertising. You will learn about the wide range of ad display formats and how to select them for your campaign target audience. You will also be able to develop clear campaign objectives and optimise your campaign based on firm results analysis. Module 6: Social Media Marketing (Part 1) The first Social Media Marketing module covers the emerging trends in social media and the opportunity afforded by the ‘always connected’ social consumer. You will recognise the suitability of different social platforms for your objectives, and also be able to configure accounts across Facebook, Twitter, LinkedIn, YouTube and Google +, as well as other emergent social platforms. Module 7: Social Media Marketing (Part 2) The second Social Media Marketing module explores how to implement social advertising features to build relationships with customers. You will learn how to use advanced features such as Events, Groups, Promotions, Offers and Jobs, and you will also learn how to set suitable goals for your chosen social media platforms, and create and manage your campaigns to budget and schedule. Module 8: Mobile Marketing The Mobile Marketing module covers the emergent trends within the mobile space, and the new opportunity afforded by “always on” mobile devices when interacting with specific audiences based on context and location. You will understand technologies such as NFC, Mobile Sites, Apps and Bluetooth, and their role in mobile campaign development. Module 9: Analytics The Analytics module enables you to fully measure, monitor and optimise your Digital Marketing activities. You will learn how to build an online reporting structure for your business, and learn about the range of specialist tools that are available to help you understand how to measure and monitor online traffic. You will be able to align business KPIs with your digital marketing goals. Module 10: Strategy & Planning The Strategy and Planning module provides a structured approach based on the Digital Marketing Institute Methodology, incorporating a nine step process based on three distinct parts, bringing together all the strands of the Professional Diploma in Digital Marketing, to create a coherent and holistic Digital Marketing Plan. – Final lecture roster may change without notice. TIME & LOCATION Dates:  Monday to Friday from July 24 to July 28, 2017 Time:  9am to 5pm Location: 4 Cats Co-Business Community, Unit 1101, 11/F, Eastern Centre, 1065 King's Road, Quarry Bay SYLLABUS ADVISORY COUNCIL The Syllabus Advisory Council is the industry based working group which defines and validates Digital Marketing Institute syllabus content. The Council contributes to the development of internationally recognised standards supporting digital marketing education by ensuring the consistency of our industry-led training and certification programmes.  ABOUT BONFIRE MEDIA Bonfire Media is the first Education Partner of Digital Marketing Institute in Greater China. We are excited to play a part in elevating the overall digital marketing skills in the region through training with the delivery of a localised international syllabus, and the certification of students through standardised testing. With a clear reference point of what a digital talent really is, it makes it easier for people to enter the field, and easier for those already in it to identify and evaluate digital talent, thus strengthening the industry as a whole. ABOUT DIGITAL MARKETING INSTITUTE Digital Marketing Institute is the global education and certification body for the digital marketing industry. Professional certification provides students with the skills and knowledge to thrive and prosper in this rapidly growing industry. The programmes have been developed in close collaboration with global industry leaders and with many of the world’s leading subject matter experts. We have a growing international Certified Partner Network that delivers our programmes to many thousands of people worldwide. Payment Terms & Method: 10% non-refundable deposit (HK,495) upon enrolment confirmation with the remaining 90% to be paid prior to the course start date.   By clicking check-out you agree to the Terms & Conditions and adhere to this policy. For more details, please visit our website:http://www.bonfiremedia.hk

at 4 Cats Co-Business Community
Unit 1101, 11/F., 1065 King’s Road , Quarry Bay
Hong Kong, Hong Kong

Professional Diploma in Digital Marketing – July 2017 Part-Time Course

Professional Diploma in Digital Marketing – July 2017 Part-Time Course
Event on 2017-07-11 19:00:00
Format: Part Time (6 hours per week over 5 weeks – 30 hours total) Dates: July/11 – August/10, Every Tuesday & Thursday, 7pm – 10pm Location: 4 Cats Co-Business Community, Unit 1101, 11/F, Eastern Centre, 1065 King’s Road, Quarry Bay Price: HK,950 Language: All courses delivered in English and supplemented with Cantonese The globally recognised digital marketing certification courses are exclusively designed by digital marketing professionals and approved by the Digital Marketing Institute’s Syllabus Advisory Council, ensuring that you receive the most up-to-date information available during the course of your studies; all the classes are delivered face-to-face by local industry experts. The diploma is the most widely taught, industry-accredited available in the field.  ACCREDITATION The Digital Marketing Institute is the global certification body for Digital Marketing education. Their syllabus defines the framework of knowledge, skill and competency required to meet the current and future demands of the Digital economy, and their practical, industry-driven qualifications are recognised as the international standard in Digital Marketing certification. This award has been credit rated by SQA at Level 8 on the Scottish Credit and Qualifications Framework (SCQF).  SCQF level 8 corresponds to level 5 on the European Qualifications Framework (EQF). There is an additional cost for the final exam to be certified which is administered by Pearson VUE. The final exam may be taken at select locations around Hong Kong. Pricing is approximately HK,680 and will vary based on exchange rates. Please go to Pearson VUE for details on available test centres and dates. PROGRAMME CONTENT The Professional Diploma programme focuses on the planning, implementation and measurement of your Digital Marketing strategy. The course* consists of ten modules of 3 hours each totaling 30 hours. Do I need a notebook? A notebook is not required, but a printed student handbook will be provided for the course, which contains useful information pertaining to each module. A soft copy of the lecture will be available for download on the following day of each lecture. What about dinner? Dinner will not be served, but you are free to bring food, order delivery or eat at one of the nearby restaurants. * The course can accommodate a maximum of 20 total confirmed students. Module 1: Introduction to Digital Marketing The Introduction to Digital Marketing module enables you to harness the power of Digital Marketing as a core driver of your marketing strategy. You will understand the foundation principles of Digital Marketing, and be able to distinguish how it differs from traditional marketing. After all, the key to understanding Digital Marketing is a change of mindset. Module 2: Search Engine Marketing (SEO) The Search Engine Optimisation module examines the various tactics for enhancing your website’s position and ranking with search engines. You will learn about on-page and off-page optimization, and most importantly, how to plan your keywords strategically. You will walk away with the technical know-how, understanding and insight to build and maintain an effective SEO strategy. Module 3: Search Engine Marketing (PPC) The Pay Per Click module demonstrates how to implement and manage search advertising campaigns. You will appreciate the mechanics of how PPC systems function and be able to analyse current Search Marketing activity and target your campaign to key audience groups in order to improve CTR, while recognising the features of strong ad copy, and develop your skills in writing compelling ads. Module 4: Email Marketing The Email Marketing module covers the four foundational aspects of email marketing: Subscriber Management, Email Design, Delivery and Reporting. You will learn how to develop a subscriber database, and be able to plan a marketing segmentation strategy, and recognise what makes for good email design in terms of user centric content, coherent layout and an attractive design Module 5: Digital Display Advertising The Digital Display Advertising module helps you develop a comprehensive understanding of the creation and deployment of digital display advertising. You will learn about the wide range of ad display formats and how to select them for your campaign target audience. You will also be able to develop clear campaign objectives and optimise your campaign based on firm results analysis. Module 6: Social Media Marketing (Part 1) The first Social Media Marketing module covers the emerging trends in social media and the opportunity afforded by the ‘always connected’ social consumer. You will recognise the suitability of different social platforms for your objectives, and also be able to configure accounts across Facebook, Twitter, LinkedIn, YouTube and Google +, as well as other emergent social platforms. Module 7: Social Media Marketing (Part 2) The second Social Media Marketing module explores how to implement social advertising features to build relationships with customers. You will learn how to use advanced features such as Events, Groups, Promotions, Offers and Jobs, and you will also learn how to set suitable goals for your chosen social media platforms, and create and manage your campaigns to budget and schedule. Module 8: Mobile Marketing The Mobile Marketing module covers the emergent trends within the mobile space, and the new opportunity afforded by “always on” mobile devices when interacting with specific audiences based on context and location. You will understand technologies such as NFC, Mobile Sites, Apps and Bluetooth, and their role in mobile campaign development. Module 9: Analytics The Analytics module enables you to fully measure, monitor and optimise your Digital Marketing activities. You will learn how to build an online reporting structure for your business, and learn about the range of specialist tools that are available to help you understand how to measure and monitor online traffic. You will be able to align business KPIs with your digital marketing goals. Module 10: Strategy & Planning The Strategy and Planning module provides a structured approach based on the Digital Marketing Institute Methodology, incorporating a nine step process based on three distinct parts, bringing together all the strands of the Professional Diploma in Digital Marketing, to create a coherent and holistic Digital Marketing Plan. – Final lecture roster may change without notice. TIME & LOCATION Dates:  every Tuesday & Thursday from July 11 to August 10, 2017 Time:  7pm to 10pm Location: 4 Cats Co-Business Community, Unit 1101, 11/F, Eastern Centre, 1065 King's Road, Quarry Bay SYLLABUS ADVISORY COUNCIL The Syllabus Advisory Council is the industry based working group which defines and validates Digital Marketing Institute syllabus content. The Council contributes to the development of internationally recognised standards supporting digital marketing education by ensuring the consistency of our industry-led training and certification programmes.  ABOUT BONFIRE MEDIA Bonfire Media is the first Education Partner of Digital Marketing Institute in Greater China. We are excited to play a part in elevating the overall digital marketing skills in the region through training with the delivery of a localised international syllabus, and the certification of students through standardised testing. With a clear reference point of what a digital talent really is, it makes it easier for people to enter the field, and easier for those already in it to identify and evaluate digital talent, thus strengthening the industry as a whole. ABOUT DIGITAL MARKETING INSTITUTE Digital Marketing Institute is the global education and certification body for the digital marketing industry. Professional certification provides students with the skills and knowledge to thrive and prosper in this rapidly growing industry. The programmes have been developed in close collaboration with global industry leaders and with many of the world’s leading subject matter experts. We have a growing international Certified Partner Network that delivers our programmes to many thousands of people worldwide. Payment Terms & Method: 10% non-refundable deposit (HK,495) upon enrolment confirmation with the remaining 90% to be paid prior to the course start date.   By clicking check-out you agree to the Terms & Conditions and adhere to this policy. For more details, please visit our website:http://www.bonfiremedia.hk

at 4 Cats Co-Business Community
Unit 1101, 11/F., 1065 King’s Road , Quarry Bay
Hong Kong, Hong Kong

Professional Diploma in Digital Marketing – June 2017 Full-Time Course

Professional Diploma in Digital Marketing – June 2017 Full-Time Course
Event on 2017-06-26 09:00:00
Format: Full-Time (6 hours per day over 5 days – 30 hours total) Dates: June/26 – June/30, Monday to Friday, 9am – 12pm, 2pm – 5pm Location: The Good Lab, L1, The Sparkle, 500 Tung Chau Street, Cheung Sha Wan Price: HK,950 Language: All courses delivered in English and supplemented with Cantonese The globally recognised digital marketing certification courses are exclusively designed by digital marketing professionals and approved by the Digital Marketing Institute’s Syllabus Advisory Council, ensuring that you receive the most up-to-date information available during the course of your studies; all the classes are delivered face-to-face by local industry experts. The diploma is the most widely taught, industry-accredited available in the field.  ACCREDITATION The Digital Marketing Institute is the global certification body for Digital Marketing education. Their syllabus defines the framework of knowledge, skill and competency required to meet the current and future demands of the Digital economy, and their practical, industry-driven qualifications are recognised as the international standard in Digital Marketing certification. This award has been credit rated by SQA at Level 8 on the Scottish Credit and Qualifications Framework (SCQF).  SCQF level 8 corresponds to level 5 on the European Qualifications Framework (EQF). There is an additional cost for the final exam to be certified which is administered by Pearson VUE. The final exam may be taken at select locations around Hong Kong. Pricing is approximately HK,680 and will vary based on exchange rates. Please go to Pearson VUE for details on available test centres and dates. PROGRAMME CONTENT The Professional Diploma programme focuses on the planning, implementation and measurement of your Digital Marketing strategy. The course* consists of ten modules of 3 hours each totaling 30 hours. Do I need a notebook? A notebook is not required, but a printed student handbook will be provided for the course, which contains useful information pertaining to each module. A soft copy of the lecture will be available for download on the following day of each lecture. What about dinner? Dinner will not be served, but you are free to bring food, order delivery or eat at one of the nearby restaurants. * The course can accommodate a maximum of 20 total confirmed students. Module 1: Introduction to Digital Marketing The Introduction to Digital Marketing module enables you to harness the power of Digital Marketing as a core driver of your marketing strategy. You will understand the foundation principles of Digital Marketing, and be able to distinguish how it differs from traditional marketing. After all, the key to understanding Digital Marketing is a change of mindset. Module 2: Search Engine Marketing (SEO) The Search Engine Optimisation module examines the various tactics for enhancing your website’s position and ranking with search engines. You will learn about on-page and off-page optimization, and most importantly, how to plan your keywords strategically. You will walk away with the technical know-how, understanding and insight to build and maintain an effective SEO strategy. Module 3: Search Engine Marketing (PPC) The Pay Per Click module demonstrates how to implement and manage search advertising campaigns. You will appreciate the mechanics of how PPC systems function and be able to analyse current Search Marketing activity and target your campaign to key audience groups in order to improve CTR, while recognising the features of strong ad copy, and develop your skills in writing compelling ads. Module 4: Email Marketing The Email Marketing module covers the four foundational aspects of email marketing: Subscriber Management, Email Design, Delivery and Reporting. You will learn how to develop a subscriber database, and be able to plan a marketing segmentation strategy, and recognise what makes for good email design in terms of user centric content, coherent layout and an attractive design Module 5: Digital Display Advertising The Digital Display Advertising module helps you develop a comprehensive understanding of the creation and deployment of digital display advertising. You will learn about the wide range of ad display formats and how to select them for your campaign target audience. You will also be able to develop clear campaign objectives and optimise your campaign based on firm results analysis. Module 6: Social Media Marketing (Part 1) The first Social Media Marketing module covers the emerging trends in social media and the opportunity afforded by the ‘always connected’ social consumer. You will recognise the suitability of different social platforms for your objectives, and also be able to configure accounts across Facebook, Twitter, LinkedIn, YouTube and Google +, as well as other emergent social platforms. Module 7: Social Media Marketing (Part 2) The second Social Media Marketing module explores how to implement social advertising features to build relationships with customers. You will learn how to use advanced features such as Events, Groups, Promotions, Offers and Jobs, and you will also learn how to set suitable goals for your chosen social media platforms, and create and manage your campaigns to budget and schedule. Module 8: Mobile Marketing The Mobile Marketing module covers the emergent trends within the mobile space, and the new opportunity afforded by “always on” mobile devices when interacting with specific audiences based on context and location. You will understand technologies such as NFC, Mobile Sites, Apps and Bluetooth, and their role in mobile campaign development. Module 9: Analytics The Analytics module enables you to fully measure, monitor and optimise your Digital Marketing activities. You will learn how to build an online reporting structure for your business, and learn about the range of specialist tools that are available to help you understand how to measure and monitor online traffic. You will be able to align business KPIs with your digital marketing goals. Module 10: Strategy & Planning The Strategy and Planning module provides a structured approach based on the Digital Marketing Institute Methodology, incorporating a nine step process based on three distinct parts, bringing together all the strands of the Professional Diploma in Digital Marketing, to create a coherent and holistic Digital Marketing Plan. – Final lecture roster may change without notice. TIME & LOCATION Dates: Monday to Friday from June 26  to June 30, 2017 Time:  9am to 5pm (with a 2 hours break) Location: The Good Lab,  L1, The Sparkle, 500 Tung Chau Street, Cheung Sha Wan SYLLABUS ADVISORY COUNCIL The Syllabus Advisory Council is the industry based working group which defines and validates Digital Marketing Institute syllabus content. The Council contributes to the development of internationally recognised standards supporting digital marketing education by ensuring the consistency of our industry-led training and certification programmes.  ABOUT BONFIRE MEDIA Bonfire Media is the first Education Partner of Digital Marketing Institute in Greater China. We are excited to play a part in elevating the overall digital marketing skills in the region through training with the delivery of a localised international syllabus, and the certification of students through standardised testing. With a clear reference point of what a digital talent really is, it makes it easier for people to enter the field, and easier for those already in it to identify and evaluate digital talent, thus strengthening the industry as a whole. ABOUT DIGITAL MARKETING INSTITUTE Digital Marketing Institute is the global education and certification body for the digital marketing industry. Professional certification provides students with the skills and knowledge to thrive and prosper in this rapidly growing industry. The programmes have been developed in close collaboration with global industry leaders and with many of the world’s leading subject matter experts. We have a growing international Certified Partner Network that delivers our programmes to many thousands of people worldwide. Payment Terms & Method: 10% non-refundable deposit (HK,495) upon enrolment confirmation with the remaining 90% to be paid prior to the course start date.   By clicking check-out you agree to the Terms & Conditions and adhere to this policy. For more details, please visit our website:http://www.bonfiremedia.hk

at The Good Lab
L1, The Sparkle, 500 Tung Chau Street,
Hong Kong, Hong Kong

Postgraduate Diploma in Digital Marketing & Social Media with Online PR, Google Adwords, SEO and E-Commerce modules with Arranged Work Experience (Full Time Course – 6 months)

Postgraduate Diploma in Digital Marketing & Social Media with Online PR, Google Adwords, SEO and E-Commerce modules with Arranged Work Experience (Full Time Course – 6 months)
Event on 2016-10-18 10:00:00
Digital marketing channels and social media are the most widespread, interactive and essential of all modern marketing tools. Any effective marketing campaign will include them in its strategy.   Our Postgraduate Diploma in Digital Marketing is a full-time 6 month course, including 3 months of practical skills in-class training, followed by 3 months of guaranteed work experience with a company of your choice.   Taught and delivered by Ireland’s leading industry professionals, this course takes place in Dublin City Centre and includes:   12 weeks in-class training, with modules covering all aspects of Digital Marketing and Social Media: direct marketing, digital marketing, Google AdWords, SEO, Social Media Marketing, email marketing, etc. In addition, in-depth Online PR and E-commerce modules are included in this course.   Real Life Digital Marketing Briefs. Course participants will gain exposure to a digital marketing portfolio and work on a real life digital marketing brief. Participants will then present and pitch this project to examiners as digital marketing professionals would pitch to clients.   Practical Skills Training From Leading Industry Professionals. All our trainers are Digital Marketing Professionals with several years of successful experience. We want to ensure that the course is cutting-edge, up-to-date and relevant and our students are job-ready. This course also features of number of guest speakers from the industry.   CV Preparation and Interview Technique. A special feature of this course is the time devoted to the personal development of each individual. This includes an initial personal consultation to assess each individual and to discuss and establish future goals and aspirations. This is followed by the careful preparation of their Curriculum Vitae so that each participant has a clear and well-presented CV to submit to potential employers, and interview preparation.   12 Weeks Of Arranged Work Experience With Leading Companies. Following the in-class modules, our career officer helps participants to secure work placement with a company of their choice and put the practical skills that they have developed into practice. Over 95% of the work experience placements are converted into full-time positions within the Digital Marketing Industry.  A significant number of our past graduates are now senior figures in the Digital Marketing industry today. See some of our recent postgraduate students’ amazing experiences here.   As this course is accredited by the Institute of Commercial Management (ICM), we offer you one of the most renowned and sought after Digital Marketing qualifications, recognised in 140 countries worldwide. If you are interested in applying for this course, please contact Becki on 01 283 4579 or info@fitzwilliaminstitute.ie

at Dublin
Capel Building , Mary’s Abbey
Dublin, Ireland

Professional Diploma in Digital Marketing – September Part-Time Course

Professional Diploma in Digital Marketing – September Part-Time Course
Event on 2016-09-07 19:00:00
Format: Part Time (6 hours per week over 5 weeks – 30 hours total) Dates: Sep/6 – Oct/6, Every Tuesday & Thursday, 7pm – 10pm Location: The Good Lab, L1, The Sparkle, 500 Tung Chau Street, West Kowloon, Hong Kong Price: HK,950 Language: All courses delivered in English and supplemented with Cantonese The globally recognised digital marketing certification courses are exclusively designed by digital marketing professionals and approved by the Digital Marketing Institute’s Syllabus Advisory Council, ensuring that you receive the most up-to-date information available during the course of your studies; all the classes are delivered face-to-face by local industry experts. The diploma is the most widely taught, industry-accredited available in the field.  ACCREDITATION The Digital Marketing Institute is the global certification body for Digital Marketing education. Their syllabus defines the framework of knowledge, skill and competency required to meet the current and future demands of the Digital economy, and their practical, industry-driven qualifications are recognised as the international standard in Digital Marketing certification. This award has been credit rated by SQA at Level 8 on the Scottish Credit and Qualifications Framework (SCQF).  SCQF level 8 corresponds to level 5 on the European Qualifications Framework (EQF). There is an additional cost for the final exam to be certified which is administered by Pearson VUE. The final exam may be taken at select locations around Hong Kong. Pricing is approximately HK0 and will vary based on exchange rates. Please go to Pearson VUE for details on available test centres and dates. PROGRAMME CONTENT The Professional Diploma programme focuses on the planning, implementation and measurement of your Digital Marketing strategy. The course* consists of ten modules of 3 hours each totaling 30 hours. Do I need a notebook? A notebook is not required, but a printed student handbook will be provided for the course, which contains useful information pertaining to each module. A soft copy of the lecture will be available for download on the following day of each lecture. What about dinner? Dinner will not be served, but you are free to bring food, order delivery or eat at one of the nearby restaurants. * The course can accommodate a maximum of 20 total confirmed students. Module 1: Introduction to Digital Marketing The Introduction to Digital Marketing module enables you to harness the power of Digital Marketing as a core driver of your marketing strategy. You will understand the foundation principles of Digital Marketing, and be able to distinguish how it differs from traditional marketing. After all, the key to understanding Digital Marketing is a change of mindset. Lecturer: Patrick Tam, 3 Screens Strategic Advisors Module 2: Search Engine Marketing (SEO) The Search Engine Optimisation module examines the various tactics for enhancing your website’s position and ranking with search engines. You will learn about on-page and off-page optimization, and most importantly, how to plan your keywords strategically. You will walk away with the technical know-how, understanding and insight to build and maintain an effective SEO strategy. Lecturer: Kenneth Kwok, Managing Director, Beehive Strategy Module 3: Search Engine Marketing (PPC) The Pay Per Click module demonstrates how to implement and manage search advertising campaigns. You will appreciate the mechanics of how PPC systems function and be able to analyse current Search Marketing activity and target your campaign to key audience groups in order to improve CTR, while recognising the features of strong ad copy, and develop your skills in writing compelling ads. Lecturer: Kenneth Kwok, Managing Director, Beehive Strategy Module 4: Email Marketing The Email Marketing module covers the four foundational aspects of email marketing: Subscriber Management, Email Design, Delivery and Reporting. You will learn how to develop a subscriber database, and be able to plan a marketing segmentation strategy, and recognise what makes for good email design in terms of user centric content, coherent layout and an attractive design Lecturer: Dominic Powers, Executive Vice President & MD, International, Epsilon Module 5: Digital Display Advertising The Digital Display Advertising module helps you develop a comprehensive understanding of the creation and deployment of digital display advertising. You will learn about the wide range of ad display formats and how to select them for your campaign target audience. You will also be able to develop clear campaign objectives and optimise your campaign based on firm results analysis. Lecturer: TBC Module 6: Social Media Marketing (Part 1) The first Social Media Marketing module covers the emerging trends in social media and the opportunity afforded by the ‘always connected’ social consumer. You will recognise the suitability of different social platforms for your objectives, and also be able to configure accounts across Facebook, Twitter, LinkedIn, YouTube and Google +, as well as other emergent social platforms. Lecturer: Rudi Leung, TURN+ Module 7: Social Media Marketing (Part 2) The second Social Media Marketing module explores how to implement social advertising features to build relationships with customers. You will learn how to use advanced features such as Events, Groups, Promotions, Offers and Jobs, and you will also learn how to set suitable goals for your chosen social media platforms, and create and manage your campaigns to budget and schedule. Lecturer: Patrick Tam, 3 Screens Strategic Advisors Module 8: Mobile Marketing The Mobile Marketing module covers the emergent trends within the mobile space, and the new opportunity afforded by “always on” mobile devices when interacting with specific audiences based on context and location. You will understand technologies such as NFC, Mobile Sites, Apps and Bluetooth, and their role in mobile campaign development. Lecturer: TBC Module 9: Analytics The Analytics module enables you to fully measure, monitor and optimise your Digital Marketing activities. You will learn how to build an online reporting structure for your business, and learn about the range of specialist tools that are available to help you understand how to measure and monitor online traffic. You will be able to align business KPIs with your digital marketing goals. Lecturer: Kenneth Kwok, Managing Director, Beehive Strategy Module 10: Strategy & Planning The Strategy and Planning module provides a structured approach based on the Digital Marketing Institute Methodology, incorporating a nine step process based on three distinct parts, bringing together all the strands of the Professional Diploma in Digital Marketing, to create a coherent and holistic Digital Marketing Plan. Lecturer: Yvette Yanne, Deputy General Manager, Nurun – Final lecture roster may change without notice. – TIME & LOCATION Dates:  every Tuesday & Thursday from Sep 6 to Oct 6, 2016 Time:  7pm to 10pm Location: The Good Lab, L1, The Sparkle, 500 Tung Chau Street, West Kowloon, Hong Kong SYLLABUS ADVISORY COUNCIL The Syllabus Advisory Council is the industry based working group which defines and validates Digital Marketing Institute syllabus content. The Council contributes to the development of internationally recognised standards supporting digital marketing education by ensuring the consistency of our industry-led training and certification programmes.  ABOUT BONFIRE MEDIA Bonfire Media is the first Education Partner of Digital Marketing Institute in Greater China. We are excited to play a part in elevating the overall digital marketing skills in the region through training with the delivery of a localised international syllabus, and the certification of students through standardised testing. With a clear reference point of what a digital talent really is, it makes it easier for people to enter the field, and easier for those already in it to identify and evaluate digital talent, thus strengthening the industry as a whole. ABOUT DIGITAL MARKETING INSTITUTE Digital Marketing Institute is the global education and certification body for the digital marketing industry. Professional certification provides students with the skills and knowledge to thrive and prosper in this rapidly growing industry. The programmes have been developed in close collaboration with global industry leaders and with many of the world’s leading subject matter experts. We have a growing international Certified Partner Network that delivers our programmes to many thousands of people worldwide. Payment Terms & Method: 10% non-refundable deposit (HK,495) upon enrolment confirmation with the remaining 90% to be paid prior to the course start date.   By clicking check-out you agree to the Terms & Conditions and adhere to this policy. For more details, please visit our website:http://www.bonfiremedia.hk

at The Good Lab
L1, The Sparkle, 500 Tung Chau Street,
Hong Kong, Hong Kong

AHBM Diploma training course, Dorset (blended learning, 25&26 June practical)

AHBM Diploma training course, Dorset (blended learning, 25&26 June practical)
Event on 2016-07-14 20:00:00
A full diploma training course, accredited by the Royal College of Midwives, and registration with the Association of Hypnobirthing Midwives on completion. Book by 1 May 2016 and you will be sent: Module 1 – webinars and handbook sent online with support if needed Module 2 – webinars (5 altogether) to support the 2 face-to-face days (taught locally, in Wimborne over the weekend of 25 & 26 June) plus the handbook for module 2 Module 3 – sent and marked (Judith Flood) Hypnobirthing e-book and Calmbirth Hypnobirth MP3 sent with Module 1. Certification There will be variation between individuals in terms of when they feel ready to submit the work set in Module 3, I have suggested the end of September as the end date. You may well be qualified before then.    FAQs  What can/can't I bring to the event? The Alchemy Health Clinic requests that you bring no meat to the venue. Soup, bread cakes will be provided for lunch (included in the price)   Are there ID requirements or an age limit to enter the event? There is no age limit. You must be either a midwife or student midwife.   What are my transport/parking options getting to the event? The nearest railway station is Poole. Lifts may be able to be arranged to Wimborne (about 5 miles away) for those travelling from out of town. There are some car parking spaces at the venue and lots of street parking close by. Where can I contact the organizer with any questions? jcmireland@yahoo.co.uk   Is my registration/ticket transferrable? Yes, as long as the person taking your place does so before Module 1 is due to start and fulfils the ID requirements above.  

at Alchemy Health Clinic
154 Leigh Road
Wimborne Minster, United Kingdom

Newcastle – Professional Diploma in Digital Marketing: Part-Time Course (Day Release)

Newcastle – Professional Diploma in Digital Marketing: Part-Time Course (Day Release)
Event on 2016-04-27 09:00:00
Transform your career and company in 2016 with a course grounded in the realities of modern business and the connected society. Meet and exceed your Digital Marketing goals through application of the latest trends, and attain one of the world’s most widely recognised and valued professional qualifications in Digital Marketing! The Professional Diploma in Digital Marketing is a rounded introduction to all the core digital marketing disciplines, SEO, PPC, Display Marketing, Email Marketing, Social , Mobile, Analytics. It is ideal for anyone involved in implementing digital strategies or anyone who would like to pursue a career within the digital marketing domain. Professional Diploma in Digital Marketing  is comprised of 10 x 3 hour modules (class-based lectures) – 30 hours of content in total and the lectures are structred by industry practitioners.  The Professional Diploma in Digital Marketing exam is a multiple choice exam, made up of 3 sections with approx 70 questions in each section.  Part-time (day release) every Tuesday from 09.00 – 17.00 hrs.  Course Overview: The Professional Diploma course focuses on the planning, implementation and measurement of your Digital Marketing strategy. There are ten modules in the course: Module 1: Introduction to Digital Marketing • Module 2: Search Engine Marketing (SEO) • Module 3: Search Engine Marketing (PPC) • Module 4: Digital Display Advertising • Module 5: Email Marketing • Module 6: Social Media Marketing (Part 1) • Module 7: Social Media Marketing (Part 2) • Module 8: Mobile Marketing • Module 9: Analytics • Module 10: Strategy & Planning The Professional Diploma in Digital Marketing is a Global certification with over 11000 people certified to a single standard. It is the most recognised Digital Marketing qualifications globally.  The Diploma is accredited to the #DMIgroup and the syllabus has been validated by: Twitter, Facebook, Google, LinkedIn, Microsoft, IBM, Vodafone, Communicorp, Dentsu Aegis Network, Omnicom, WPP and Ogilvy. Want to know strong your digital marketing skills are? Take the DMI Diagnostic Test.

at Town Hall Chambers
High Street East , Wallsend
North Tyneside, United Kingdom

Professional Diploma in Digital Marketing – November Full-Time Course

Professional Diploma in Digital Marketing – November Full-Time Course
Event on 2016-11-21 09:00:00
Format: Full Time (5 days – 30 hours total) Dates: 21-25/Nov, Monday thru Friday, 9am – 12pm & 2pm – 5pm Location: The Good Lab, L1, The Sparkle, 500 Tung Chau Street, West Kowloon, Hong Kong Price: HK,950 Language: All courses delivered in English and supplemented with Cantonese The globally recognised digital marketing certification courses are exclusively designed by digital marketing professionals and approved by the Digital Marketing Institute’s Syllabus Advisory Council, ensuring that you receive the most up-to-date information available during the course of your studies; all the classes are delivered face-to-face by local industry experts. The diploma is the most widely taught, industry-accredited available in the field.  ACCREDITATION The Digital Marketing Institute is the global certification body for Digital Marketing education. Their syllabus defines the framework of knowledge, skill and competency required to meet the current and future demands of the Digital economy, and their practical, industry-driven qualifications are recognised as the international standard in Digital Marketing certification. This award has been credit rated by SQA at Level 8 on the Scottish Credit and Qualifications Framework (SCQF).  SCQF level 8 corresponds to level 5 on the European Qualifications Framework (EQF). There is an additional cost for the final exam to be certified which is administered by Pearson VUE. The final exam may be taken at select locations around Hong Kong. Pricing is approximately HK,680 and will vary based on exchange rates. Please go to Pearson VUE for details on available test centres and dates. PROGRAMME CONTENT The Professional Diploma programme focuses on the planning, implementation and measurement of your Digital Marketing strategy. The course* consists of ten modules of 3 hours each totaling 30 hours. Do I need a notebook? A notebook is not required, but a printed student handbook will be provided for the course, which contains useful information pertaining to each module. A soft copy of the lecture will be available for download on the following day of each lecture. What about dinner? Dinner will not be served, but you are free to bring food, order delivery or eat at one of the nearby restaurants. * The course can accommodate a maximum of 20 total confirmed students. Module 1: Introduction to Digital Marketing The Introduction to Digital Marketing module enables you to harness the power of Digital Marketing as a core driver of your marketing strategy. You will understand the foundation principles of Digital Marketing, and be able to distinguish how it differs from traditional marketing. After all, the key to understanding Digital Marketing is a change of mindset. Lecturer: Patrick Tam, 3 Screens Strategic Advisors Module 2: Search Engine Marketing (SEO) The Search Engine Optimisation module examines the various tactics for enhancing your website’s position and ranking with search engines. You will learn about on-page and off-page optimization, and most importantly, how to plan your keywords strategically. You will walk away with the technical know-how, understanding and insight to build and maintain an effective SEO strategy. Lecturer: Kenneth Kwok, Managing Director, Beehive Strategy Module 3: Search Engine Marketing (PPC) The Pay Per Click module demonstrates how to implement and manage search advertising campaigns. You will appreciate the mechanics of how PPC systems function and be able to analyse current Search Marketing activity and target your campaign to key audience groups in order to improve CTR, while recognising the features of strong ad copy, and develop your skills in writing compelling ads. Lecturer: Kenneth Kwok, Managing Director, Beehive Strategy Module 4: Email Marketing The Email Marketing module covers the four foundational aspects of email marketing: Subscriber Management, Email Design, Delivery and Reporting. You will learn how to develop a subscriber database, and be able to plan a marketing segmentation strategy, and recognise what makes for good email design in terms of user centric content, coherent layout and an attractive design Lecturer: Dominic Powers, Executive Vice President & MD, International, Epsilon Module 5: Digital Display Advertising The Digital Display Advertising module helps you develop a comprehensive understanding of the creation and deployment of digital display advertising. You will learn about the wide range of ad display formats and how to select them for your campaign target audience. You will also be able to develop clear campaign objectives and optimise your campaign based on firm results analysis. Lecturer: TBC Module 6: Social Media Marketing (Part 1) The first Social Media Marketing module covers the emerging trends in social media and the opportunity afforded by the ‘always connected’ social consumer. You will recognise the suitability of different social platforms for your objectives, and also be able to configure accounts across Facebook, Twitter, LinkedIn, YouTube and Google +, as well as other emergent social platforms. Lecturer: Rudi Leung, TURN+ Module 7: Social Media Marketing (Part 2) The second Social Media Marketing module explores how to implement social advertising features to build relationships with customers. You will learn how to use advanced features such as Events, Groups, Promotions, Offers and Jobs, and you will also learn how to set suitable goals for your chosen social media platforms, and create and manage your campaigns to budget and schedule. Lecturer: Patrick Tam, 3 Screens Strategic Advisors Module 8: Mobile Marketing The Mobile Marketing module covers the emergent trends within the mobile space, and the new opportunity afforded by “always on” mobile devices when interacting with specific audiences based on context and location. You will understand technologies such as NFC, Mobile Sites, Apps and Bluetooth, and their role in mobile campaign development. Lecturer: TBC Module 9: Analytics The Analytics module enables you to fully measure, monitor and optimise your Digital Marketing activities. You will learn how to build an online reporting structure for your business, and learn about the range of specialist tools that are available to help you understand how to measure and monitor online traffic. You will be able to align business KPIs with your digital marketing goals. Lecturer: Kenneth Kwok, Managing Director, Beehive Strategy Module 10: Strategy & Planning The Strategy and Planning module provides a structured approach based on the Digital Marketing Institute Methodology, incorporating a nine step process based on three distinct parts, bringing together all the strands of the Professional Diploma in Digital Marketing, to create a coherent and holistic Digital Marketing Plan. Lecturer: Yvette Yanne, Deputy General Manager, Nurun – Final lecture roster may change without notice. – TIME & LOCATION Dates:  Monday – Friday, November 21 – 25, 2016 Time:  9am to 12pm, 2pm to 5pm Location: The Good Lab, L1, The Sparkle, 500 Tung Chau Street, West Kowloon, Hong Kong SYLLABUS ADVISORY COUNCIL The Syllabus Advisory Council is the industry based working group which defines and validates Digital Marketing Institute syllabus content. The Council contributes to the development of internationally recognised standards supporting digital marketing education by ensuring the consistency of our industry-led training and certification programmes.  ABOUT BONFIRE MEDIA Bonfire Media is the first Education Partner of Digital Marketing Institute in Greater China. We are excited to play a part in elevating the overall digital marketing skills in the region through training with the delivery of a localised international syllabus, and the certification of students through standardised testing. With a clear reference point of what a digital talent really is, it makes it easier for people to enter the field, and easier for those already in it to identify and evaluate digital talent, thus strengthening the industry as a whole. ABOUT DIGITAL MARKETING INSTITUTE Digital Marketing Institute is the global education and certification body for the digital marketing industry. Professional certification provides students with the skills and knowledge to thrive and prosper in this rapidly growing industry. The programmes have been developed in close collaboration with global industry leaders and with many of the world’s leading subject matter experts. We have a growing international Certified Partner Network that delivers our programmes to many thousands of people worldwide. Payment Terms & Method: 10% non-refundable deposit (HK,495) upon enrolment confirmation with the remaining 90% to be paid prior to the course start date.   By clicking check-out you agree to the Terms & Conditions and adhere to this policy. For more details, please visit our website: http://www.bonfiremedia.hk

at The Good Lab
L1, The Sparkle, 500 Tung Chau Street,
Hong Kong, Hong Kong

Professional Diploma in Digital Marketing – May Part-Time Course

Professional Diploma in Digital Marketing – May Part-Time Course
Event on 2016-05-03 19:00:00
All innovation in marketing is through digital channels nowadays. Kickstart an exciting, dynamic career with our Professional Diploma in Digital Marketing. Whether you are a business owner who wants to improve your online engagement or a complete beginner, this diploma is perfect for you. The course is exclusively designed by digital marketing professionals and approved by the Digital Marketing Institute’s Syllabus Advisory Council. This ensures you are receiving the most up-to-date information available during the course of your studies. We endeavour to make sure we are delivering the best possible certification for would-be digital marketers. The diploma is the most widely taught, industry-accredited available in digital marketing. Our Diploma is a global-standard certification that you can take with you no matter where your exciting career takes you. The programme is available to study in three different formats; full-time, part-time or online, so there is an option for everyone.  ACCREDITATION The Digital Marketing Institute is the global certification body for Digital Marketing education. Their syllabus defines the framework of knowledge, skill and competency required to meet the current and future demands of the Digital economy, and their practical, industry-driven qualifications are recognised as the international standard in Digital Marketing certification. This award has been credit rated by SQA at Level 8 on the Scottish Credit and Qualifications Framework (SCQF).  SCQF level 8 corresponds to level 5 on the European Qualifications Framework (EQF). There is an additional cost for the final exam to be certified which is administered by Pearson VUE. The final exam may be taken at select locations around Hong Kong. Pricing is approximately HK0 and will vary based on exchange rates. Please go to Pearson VUE for details on available test centres and dates. PROGRAMME CONTENT The Professional Diploma programme focuses on the planning, implementation and measurement of your Digital Marketing strategy. The course* consists of ten modules of 3 hours each totaling 30 hours. Do I need a notebook? A notebook is not required, but a printed student handbook will be provided for the course, which contains useful information pertaining to each module. A soft copy of the lecture will be available for download on the following day of each lecture. What about dinner? Dinner will not be served, but you are free to bring food, order delivery or eat at one of the nearby restaurants. * The course can accommodate a maximum of 20 total confirmed students. Module 1: Introduction to Digital Marketing The Introduction to Digital Marketing module enables you to harness the power of Digital Marketing as a core driver of your marketing strategy. You will understand the foundation principles of Digital Marketing, and be able to distinguish how it differs from traditional marketing. After all, the key to understanding Digital Marketing is a change of mindset. Lecturer: Patrick Tam, 3 Screens Strategic Advisors Module 2: Search Engine Marketing (SEO) The Search Engine Optimisation module examines the various tactics for enhancing your website’s position and ranking with search engines. You will learn about on-page and off-page optimization, and most importantly, how to plan your keywords strategically. You will walk away with the technical know-how, understanding and insight to build and maintain an effective SEO strategy. Lecturer: Kenneth Kwok, Managing Director, Beehive Strategy Module 3: Search Engine Marketing (PPC) The Pay Per Click module demonstrates how to implement and manage search advertising campaigns. You will appreciate the mechanics of how PPC systems function and be able to analyse current Search Marketing activity and target your campaign to key audience groups in order to improve CTR, while recognising the features of strong ad copy, and develop your skills in writing compelling ads. Lecturer: Kenneth Kwok, Managing Director, Beehive Strategy Module 4: Email Marketing The Email Marketing module covers the four foundational aspects of email marketing: Subscriber Management, Email Design, Delivery and Reporting. You will learn how to develop a subscriber database, and be able to plan a marketing segmentation strategy, and recognise what makes for good email design in terms of user centric content, coherent layout and an attractive design Lecturer: Dominic Powers, Executive Vice President & MD, International, Epsilon Module 5: Digital Display Advertising The Digital Display Advertising module helps you develop a comprehensive understanding of the creation and deployment of digital display advertising. You will learn about the wide range of ad display formats and how to select them for your campaign target audience. You will also be able to develop clear campaign objectives and optimise your campaign based on firm results analysis. Lecturer: TBC Module 6: Social Media Marketing (Part 1) The first Social Media Marketing module covers the emerging trends in social media and the opportunity afforded by the ‘always connected’ social consumer. You will recognise the suitability of different social platforms for your objectives, and also be able to configure accounts across Facebook, Twitter, LinkedIn, YouTube and Google +, as well as other emergent social platforms. Lecturer: Rudi Leung, TURN+ Module 7: Social Media Marketing (Part 2) The second Social Media Marketing module explores how to implement social advertising features to build relationships with customers. You will learn how to use advanced features such as Events, Groups, Promotions, Offers and Jobs, and you will also learn how to set suitable goals for your chosen social media platforms, and create and manage your campaigns to budget and schedule. Lecturer: Patrick Tam, 3 Screens Strategic Advisors Module 8: Mobile Marketing The Mobile Marketing module covers the emergent trends within the mobile space, and the new opportunity afforded by “always on” mobile devices when interacting with specific audiences based on context and location. You will understand technologies such as NFC, Mobile Sites, Apps and Bluetooth, and their role in mobile campaign development. Lecturer: TBC Module 9: Analytics The Analytics module enables you to fully measure, monitor and optimise your Digital Marketing activities. You will learn how to build an online reporting structure for your business, and learn about the range of specialist tools that are available to help you understand how to measure and monitor online traffic. You will be able to align business KPIs with your digital marketing goals. Lecturer: Kenneth Kwok, Managing Director, Beehive Strategy Module 10: Strategy & Planning The Strategy and Planning module provides a structured approach based on the Digital Marketing Institute Methodology, incorporating a nine step process based on three distinct parts, bringing together all the strands of the Professional Diploma in Digital Marketing, to create a coherent and holistic Digital Marketing Plan. Lecturer: Yvette Yanne, Deputy General Manager, Nurun – Final lecture roster may change without notice. – TIME & LOCATION Dates:  every Tuesday & Thursday from May 3 to June 2, 2016 Time:  7pm to 10pm Location: The Good Lab, L1, The Sparkle, 500 Tung Chau Street, West Kowloon, Hong Kong SYLLABUS ADVISORY COUNCIL The Syllabus Advisory Council is the industry based working group which defines and validates Digital Marketing Institute syllabus content. The Council contributes to the development of internationally recognised standards supporting digital marketing education by ensuring the consistency of our industry-led training and certification programmes.  ABOUT BONFIRE MEDIA Bonfire Media is the first Education Partner of Digital Marketing Institute in Greater China. We are excited to play a part in elevating the overall digital marketing skills in the region through training with the delivery of a localised international syllabus, and the certification of students through standardised testing. With a clear reference point of what a digital talent really is, it makes it easier for people to enter the field, and easier for those already in it to identify and evaluate digital talent, thus strengthening the industry as a whole. ABOUT DIGITAL MARKETING INSTITUTE Digital Marketing Institute is the global education and certification body for the digital marketing industry. Professional certification provides students with the skills and knowledge to thrive and prosper in this rapidly growing industry. The programmes have been developed in close collaboration with global industry leaders and with many of the world’s leading subject matter experts. We have a growing international Certified Partner Network that delivers our programmes to many thousands of people worldwide. Payment Terms & Method: 10% non-refundable deposit (HK,495) upon enrolment confirmation with the remaining 90% to be paid prior to the course start date.   By clicking check-out you agree to the Terms & Conditions and adhere to this policy. For more details, please visit our website: http://www.bonfiremedia.hk

at The Good Lab
L1, The Sparkle, 500 Tung Chau Street,
Hong Kong, Hong Kong

Professional Diploma in Digital Marketing: January Part-Time Course

Professional Diploma in Digital Marketing: January Part-Time Course
Event on 2016-01-05 19:00:00
All innovation in marketing is through digital channels nowadays. Kickstart an exciting, dynamic career with our Professional Diploma in Digital Marketing. Whether you are a business owner who wants to improve your online engagement or a complete beginner, this diploma is perfect for you. The course is exclusively designed by digital marketing professionals and approved by the Digital Marketing Institute’s Syllabus Advisory Council. This ensures you are receiving the most up-to-date information available during the course of your studies. We endeavour to make sure we are delivering the best possible certification for would-be digital marketers. The diploma is the most widely taught, industry-accredited available in digital marketing. Our Diploma is a global-standard certification that you can take with you no matter where your exciting career takes you. The programme is available to study in three different formats; full-time, part-time or online, so there is an option for everyone. – Module 1: Introduction to Digital Marketing Module 2: Search Engine Marketing (SEO) Module 3: Search Engine Marketing (PPC) Module 4: Email Marketing Module 5: Digital Display Advertising Module 6: Social Media Marketing (Part 1) Module 7: Social Media Marketing (Part 2) Module 8: Mobile Marketing Module 9: Analytics Module 10: Strategy & Planning – Format: Part Time (6 hours per week over 5 weeks – 30 hours total) Dates: Every Tuesday and Thursday on 2016 January 5, 7, 12, 14, 19, 21, 26, 28, February 2, 4 Time: 7:00pm to 10:00pm Price: HK,950 Language: All courses delivered in English and supplemented with Cantonese Exam: The cost for the final exam (approximately HK0) is not included in the course price and is administered by Pearson VUE. Exact cost will vary based on exchange rates. Please go to Pearson VUE for further details. Payment Terms & Method: 10% non-refundable deposit (HK,495) upon enrolment confirmation with the remaining 90% to be paid prior to the course start date.   By clicking check-out you agree to the Terms & Conditions and adhere to this policy. For more details, please visit our website: http://www.bonfiremedia.hk

at The Good Lab
L1, The Sparkle, 500 Tung Chau Street,
Hong Kong, Hong Kong