Priceonomics Content Marketing Intensive Bootcamp

Priceonomics Content Marketing Intensive Bootcamp
Event on 2016-07-26 09:00:00
Priceonomics is putting on an intensive seminar at the end of July about our favorite topic: "how to do content marketing that performs." The event will take place at our office in San Francisco. The focus is on how companies can create content that spreads, gets links and press mentions, and drives conversions. If you invest time and effort into content marketing, good things should happen when you publish something. Your company blog should not be a ghost town. The session will be an intense 1-day or 2-day workshop where we teach you everything we know about content marketing. The cost of the session is 5 for the 1-day session or 95 for the 2-day session, which includes a content marketing simulation where we'll put you to work mastering what you're learning. We highly recommend the 2-day session. Both days will be led by Rohin Dhar, the founder of Priceonomics and author of The Content Marketing Handbook. At Priceonomics, Rohin trains and manages the writers and analysts. We're capping the seminar to 10 people so that we can talk about your company during the sessions and help you get killer content marketing ideas. During the simulation, we want to give you individual attention so you truly learn the "Priceonomcs way."  The first day is an intensive training session and is split into 3 parts: Make, Content Distribution, and Your Company.  The goal of the day is to teach you everything we know about making and spreading content. The last session will be focused on coming up with specific content marketing ideas for your company. Intensive Training Session Schedule, Day 1 Part I:  Make 1. Introduction: What are the types of content marketing that succeed? 2. Sharing The "Secret" Priceonomics Templates. 3. Diagraming the elements of the perfect content marketing blog post. 4. Brainstorm: what topics should your company write about? [lunch break: lunch will be provided] Part II: Content Distribution 1. What are the channels where your content marketing can spread 2. How to get media / links / press 3. Social media run down: reddit, hacker news, facebook, twitter 4. Conversion Tracking 5. List building: email addresses, followers, media contacts Part III: Your Company 1. For each participant, we'll spend time together coming up with ideas for your company. 2. Each company should take away 4 ideas about what they can write about after this session. 3. This is a key part of the service we offer our content agency clients, and it's included as part of this seminar. *** We highly recommend you stick around for Day 2. There is, however, a ticket option for just the first day. The second day of training is available for people who want to get their hands dirty and learn the "Priceonomics way" of content marketing through an intensive Content Marketing Simulation. It will take place the following day (7/27), also at the Priceonomics office. The sessions will take up a full day. We'll break into small teams to simulate the content marketing experience.   Content Marketing Simulation Module, Day 2 (highly recommended) 1. Receive data for the simulation 2. Brainstorm: what are the stories in the data? 3. Analyze the data and come back with preliminary results 4. Create a story with the data using charts 5. Finalize charts and outline the story 6. Write article 7. Receive detailed editing and criticism from Priceonomics 8. Create a "content distribution plan" for the piece The simulation mimics a "day in the life" of an analyst at Priceonomics. This is will be very busy day where we guide you through the content marketing process (please make sure you bring your laptop). You'll learn a ton and get a good idea about how to create great content marketing. Lunch and ample coffee will be provided on both days. Any questions? Send us a message at If the tickets sell out, add yourself to the waitlist and we'll see about creating a second session.

at Priceonomics Office
1663 Mission St , Suite 300
San Francisco, United States

Online Marketing Intensive Workshop

Online Marketing Intensive Workshop
Event on 2015-08-19 09:00:00
THIS EVENT IS STRICTLY LIMITED TO 25 ATTENDEES And will sell-out quickly. To guarentee a reserved seat, we recommend signing up at your earliest convenience.  An overflow list will be kept and when we reach 15 additional attendees, we will open up a 2nd event about a month later. THE WORKSHOP   We've asked Aaron Fletcher, Founder of The Fletcher Method, to come and join us in Bend this summer. He is going to teach us his genius method of online marketing that has revolutionized so many businesses and professional firms. Here's Aaron's promise to you: Dear Small Business Owner, On August 19th through the 22nd, I am honored to be a guest of Advanced Professional Training and look forward to presenting to an intimate gathering of positive-minded small business owners who want to make 2015 their best year ever. This exclusive engagement will be held at the breathtaking Tetherow Resort in beautiful Bend, Oregon. In this intimate and gorgeous setting, I am going to outline the specific strategy you can use to double your sales in 90 days with zero frustration or tech overwhelm. This intensive workshop will consist of high calibre entrepreneurs from all industries who share one common goal: to finally implement a proven strategy to take their businesses to the next level. If you've been frustrated or confused by all the "noise" floating around the web related to online marketing, or if you simply want to know exactly what you should be doing right now to grow your business, register now to reserve your seat. This is a small engagement (just 25 seats available) and I don't want you to miss out. I promise this will be the best, most informative, simple and transformational marketing workshop you have experienced. All great content, no technical stuff. I look forward to meeting you at the event and helping you achieve all that life has to offer. Many thanks,   AARON'S PROFESSIONAL BACKGROUND   Founder of The Fletcher Method®, Aaron N. Fletcher is an online marketing consultant, educator, speaker and nationally published author of the new book Stand Out: A Simple and Effective Online Marketing Plan For Your Small Business. Over the last 18 years, Aaron has become the “go-to” sales and marketing expert to small business owners, startups and entrepreneurs including,, and Jay Abraham. With notable experience in the legal, senior care, software, and consulting spaces, Aaron brings to bear an eclectic mix of proven sales and marketing acumen that has proven to yield explosive growth time and time again. While most digital marketing and social media consultants focus on discreet and desperate pieces of the business growth puzzle, Aaron's value lies in his unique ability to help his clients define and build the puzzle itself. His proprietary sales and marketing frameworks are sought-after by startups and established brands worldwide. When not coaching clients or noodling around the interwebs, Aaron enjoys spending time with his wife Elizabeth and 3 kids, reading, travel and jiu-jitsu (not always in that order).   Read what others have to say about The Fletcher Method    THE VACATION   Tetherow Lodges sit on the southwest side of Bend, Oregon on the edge of the Willamette National Forest down the Cascade Lakes Scenic Byway, just down the road from world-class skiing at Mt. Bachelor. At its heart, Tetherow is a world-class golf course which currently ranks as the 54th best golf course in the United States. Wake up every morning to breath-taking views, the fresh aroma of juniper and sage in the early morning dew. Drink in the views of the Three Sisters mountain peaks as you sip your fresh roasted Sisters Coffee, provided to you by Tetherow Resort as a complimentary room service. Comitted to a quality lodging experience, you will not be disappointed with your accommodations in this high desert mountain resort.  (Special Room Rate For This Workshop Ends July 5th) CALL 877-298-2582 TO RESERVE YOUR ROOM    Mention "Advanced Professional Training" to get the discount     Bend in the Summer! It's an amazing place to take a family vacation. There's so much to do! As a guest at the Tetherow Lodge Resort, you will have access to the Athletic Club of Bend where you and your family can swim in the olympic sized outdoor pool, play tennis in the indoor tennis courts, grab an early morning game of racketball, climb the rock wall, get a massage, or just simply do an invigorating cardio workout–whatever your pleasure, it's all there at the Club. Located just a short trek down the hill from the resort with free shuttle service provided by Tethrow (anywhere in Bend all day and all night!) Evenings in Bend in the Summer are simply magical. Get on a mountain bike and tour the rugged, arid terrain, enjoy dinner at Tetherow's "The Grill", take a craft Brewery tour (either by shuttle or by 14 person cycle pub), participate in Tetherow's "Iron Bartender" contest or just take a mixology class at the resort, take a culinary tour with The Well-Traveled Fork's Chef Bette, join a wood-fired pizza making contest, take a class on cooking with olives and vinegars at Navidi's Olive Oils and Vinegars, hike down and discover secret caverns in local lava tubes, kayak or canoe the glassy water of one of the high desert lakes of the Cascades, take in a movie at dusk on the lawn at the Athletic Club, paddle-board standing up down the crystal-clear Deschutes River, and so much more!   THE AGENDA Early registration is from 6:00 pm to 7:00 pm Tuesday, August 18th at the hotel during check-in   WEDNESDAY  8:45 am – 9:00 am Late Registration 9:00 am – 11:30 am Welcome and Overview Introductions Rules of Engagement Big Opportunity Overview Online Marketing Roadmap Instruction Online Marketing Roadmap Workshop Q & A 11:30 am – 1:30 pm  Lunch 1:30 pm – 4:00 pm  Phase I – Foundation Avatar USP Market Ecosystem Client Transformation Framework   THURSDAY  8:00 am – 9:30 am Phase II – Funnel Funnel Overview Authority Engine 9:30 am – 9:45 am Break 9:45 am – 11:45 am Ultimate Lead Magnet Ninja Nurture Sequence 11:45 am – 1:00 pm Lunch 1:00 pm – 2:30 pm Phase III – Floodgates Traffic On-Demand/Facebook Marketing 2:30 pm – 2:45 pm Break 2:45 pm – 4:15 pm Publishing Powerhouse   FRIDAY 8:30 am – 9:45 am Ranking Rulebook (begin w/Q&A for Publishing Powerhouse) 9:45 am– 10:00 am Break 10:00 am – 12:00 pm Live Hot Seats! Create Marketing Blueprints for 3-4 Attendees Wrap-ups and Next Steps Final Q & A Personal Coaching Sessions Registration   Personal Coaching – Friday 2:00pm to Sunday 5:00pm     REFUNDS Refunds will be given in full if cancelation is received in writing 30 days prior to the event. If a cancellation is given in writing within 30 days of (but more than 5 days prior to) the event, a refund will not be given but a credit will be allowed on a future APT event. No credit or refund will issue if cancellation is received within 5 days of the event or anytime thereafter.       Aaron Fletcher The Fletcher Method Founder  

at Tetherow
61240 Skyline Ranch Road
Bend, United States

2 Day Intensive Online Marketing Workshop – Holiday Inn Pattaya

2 Day Intensive Online Marketing Workshop – Holiday Inn Pattaya
Event on 2015-06-06 13:00:00
Learn online marketing for small businesses With Digi Thailand's interactive online marketing workshop   Who Are you a small business owner who wants to grow your business online? Want to know how to make more money from your website? Then this workshop is for you – we teach you the fundamentals of online success in a fun and relaxed practical learning environment.   What An interactive two day workshop where you will learn from the experts how to make your business or start-up succeed online. Follow our path to success as we lead you on a journey of optimisation, creation and promotion. This theory has been proven to work time after time in many industries and we show you how to adapt our methods to suit your individual needs. In our 8 hour journey to online success you will learn how to: Optimise your website for SEO success & create a killer content strategy Discover the ABC’s of Analytics – Measure your websites success and optimise for further improvement Build relationships and grow your brand awareness through social media- get your business known and recognised in the digital world. Driving traffic to your site with Google Adwords – Google Adwords is the fastest way of sending qualified leads to your online business – learn the tips & tricks used by the experts to get your website generating income for you in the shortest time possible.   Where The Online Marketing workshop will take place at the Holiday Inn in Pattaya on Saturday June 6th and Sunday June 7th from 1pm-5pm.   About the trainers Carl and Gemma both have years of experience in all aspects of online marketing and have learned their industries through self directed learning and hands on experience. But most importantly they are both professional educators who help you to learn practical skills which you can start using straight away to improve your online business. Gemma is a Certified Google Professional in both Adwords and Analytics and has also been chosen by Google and Cardinal Path as a Google Partner Academy Trainer. She has expert skill level in both of these areas and over 10 years training experience. Carl is the founder of Web Courses Bangkok and a Web Consultant for the United Nations. He has been a web designer 18 years and a teacher for 15; so you could say it is in his blood to help others learn grow their start-up and entrepreneurial ideas.   Why you need to attend this workshop Do you know that your brand has something special to offer but just can’t get it known? Are you tired of online marketers that don’t understand your business? Do you want to be the driving force of your online marketing campaign? We are confident that there is no other workshop in Thailand which offers: Interactive learning which teaches you real skills that you can put into practice straight away Ongoing email based support and the opportunity attend further customised training sessions   Schedule Saturday June 6th Sunday June 7th Creating your own content strategy Instructor: Carl Time: 1pm-3pm Social Media for Online Success Instructor: Carl Time: 1pm-3pm Measuring your Online Success with Google Analytics Instructor: Gemma Time: 1pm-3pm Get Instant Traffic with Google Adwords Instructor: Gemma Time: 1pm-3pm   “As I’ve come to expect from Web Courses Bangkok, the class was informative, entertaining and completely interactive.” – Elias Zwillenberg “Carl kept the class moving and was very adept at answering questions for those with more experience and walking those of us that were brand new through each step” – Rhiannon Caldwell  

at Holiday Inn Pattaya
Na Kluea 20 Alley
Pattaya, Thailand

CWE Rhode Island – S-BYB – Marketing Intensive

CWE Rhode Island – S-BYB – Marketing Intensive
Event on 2015-05-27 18:00:00

As an entrepreneur, everything you do is a marketing opportunity. As more challenging competition and technical tools become the norm, it is essential to reach potential customers and develop loyalty in ways that are practical, convincing, clear, and urgent.

 In this six-week intensive course, you will:

• Understand market research and how to identify and quantify your target

• Review the commonly-referenced “4Ps and 3Cs” of marketing

• Know how new marketing tools such as Social Media, Search Engine Optimization, Online Marketing, and E-Marketing can work for you

• Gain clarity around how traditional marketing concepts such as Branding, Advertising, Public Relations, Event Marketing, Collateral Development can support you in growing your business

• Understand the importance and value of tracking and metrics as it relates to marketing

• Develop a tailored plan that you can implement immediately, no matter how small your budget

Please bring, or send in advance, any marketing materials you have for your business that you would like to share, receive feedback on, or improve (ex: advertisement, logo, brochures, business cards, etc.)

at Center for Women & Enterprise
132 George M Cohan Blvd
Providence, United States

American Med Spa Association (AmSpa) Releases Agenda For Intensive Two-day Executive Level Training Program

Chicago, Illinois (PRWEB) April 20, 2015

The American Med Spa Association (AmSpa) today announced the agenda for its intensive, boot-camp style training program on June 1st and 2nd in Chicago, specifically designed for physicians and entrepreneurs looking to open a medical spa or add aesthetics to their current practice. The two-day program is designed to provide practitioners with all the tools needed to profitably open a medical spa.

This program is designed to be the most intensive and in-depth training program ever developed for doctors or entrepreneurs looking to open a medical spa, says founder and director of AmSpa, Alex Thiersch. We have the most knowledgable and dynamic speakers nationwide, all coming together to provide detailed instruction on every aspect of opening and operating an aesthetic medical practice.”

According to the agenda, featured speakers include renowned plastic surgeon, Steven H. Dayan, MD, FACS, who will share insight into what made him one of the most successful aesthetic physicians in the world; Louis Frisina, who will present an expanded version of his signature 20 Habits of Successful Medical Spas talk; and Terri A. Wojak, who will address profiting from selling skin care at your aesthetic practice.

We believe we have the best line-up of speakers ever assembled, says Thiersch. And not only is the talent there, over two full days weve constructed an intimate, hands-on environment where attendees will learn a broad spectrum of skills at a very granular level. Our motto in developing this program was, if you dont want to buckle down and learn, dont bother coming. Its going to be intense.”

Other can’t miss speakers speaking during the program include:

Francis Acunzo, president/CEO Acara Partners

Bryan Durocher, founder, Durocher Enterprises

Kevin Mendell, strategic marketing director, Alma Lasers

Jamie Parrott, president, MedResults Network

Tim Sawyer, founder, Crystal Clear Digital Marketing

David Shaffer, vice president professional medical, Insurance Offices of America

Kim Matheson Shedrick, senior vice president, WTS International

David Thibault, partner, Brown CPA Group

Alex Thiersch, partner, O’Hagan Law Firm; founder/director, AmSpa

Steve Wilder, owner, Sorensen, Wilder & Associates

The program is broken down into 11 chronological segments over the course of two days, each dealing with a particular aspect of opening an aesthetic medical practice. From drafting a business plan, designing a space to provide for proper flow and retail sales, setting up proper accounting and financial metrics, and developing a sound marketing and branding strategy, the program will provide detailed instruction on how to open – and profitably operate – a medical spa.

Attendance is limited to 40 to provide one-on-one access to the speakers. Attendees will also attend a complimentary dinner and reception on June 1. Attendees will also leave with a complimentary handbook containing many tools to implement what theyve learned over the course.

“This course is designed to set a new standard for education in this arena, and we hope it will serve as a model for the rest of the industry, says Thiersch. “We couldnt be more excited for what is to come.”

Register before May 1 and save $ 75 on your registration! AmSpa members save even more. For more information on the course and AmSpa, visit AmSpas website at To register, visit or contact Cathy Christensen at cathy(at)americanmedspa(dot)org or 312-981-0994.

Perth Business Fast Track Intensive- FREE

Perth Business Fast Track Intensive- FREE
Event on 2015-03-20 08:30:00
Discover Our Coveted Social Media  Marketing Formula That Will Catapult Your Business in 2015….   for FREE!

The Perth Fast Track Business Intensive event is the brainchild of two leading online marketers and founders of Fast Track Events – Samith Pich and Jo Botting

Both Samith & Jo have had many years of experience working and earning online as well as helping local businesses in Perth with their branding, marketing and advertising.

This seminar will be a highly interactive day where you will be learning our highly coveted Social Media Marking Formula, seek expert speaker feedback, and genuinely connect and of course have a great time in a bustling environment whilst learning.

Another bonus of attending this event will be the networking benefit – you’ll meet inspired business owners like yourself who are looking to make business happen on new and exciting playing fields.

The best part? It is absolutely 100% free. No catch.



Who should come to this event?

Small-Medium Business Owners… 
…who are looking to learn how to brand, package and position themselves so they can grow their business in a highly competitive market.

Coaches, Speakers, Trainers… 
…who struggle to communicate with their market online, find clients and fill rooms with the right prospects.

Internet Marketers and Entrepreneurs… 
…who’d like to learn the latest Facebook strategies to drive quality leads to generate sales for their business.


3 reasons you should come to this FREE event:

  • You'll learn how to effectively market your business and sell with influence.


  • You'll find out what the TOP marketers around the world are doing right NOW, and how to apply it to your business.


  • You'll be shown how to drive sales leads to your business through effective Facebook marketing.

For more infomation please go to our website:

at Sitting Rooms
Level 1
Victoria Park, Australia

Salsa On1 Intensive Three Month Series Starts 9/16

Salsa On1 Intensive Three Month Series Starts 9/16
Event on 2014-12-30 20:00:00
Our On 1 Salsa Series is a place that has been a proven success for learning the principles of salsa dancing, partnering technique, styling, footwork, spinning and turn patterns. The program provides a dancer with intense rehearsals, yet offers them a supportive atmosphere to facilitate faster progress. We are committed to bringing out the best in you as a dancer by sharing our love of salsa/mambo dancing.

Make sure to register by August 31st before price goes up…

Alameda Ballet Academy
1402 Park Street
Alameda, CA 94501

Tuesdays and Thursdays
8:00 pm to 10:30 pm

This is a Three-month series of classes totaling 36 hours of instruction


All New Members
0 until August 31
0 from Sept 1 to 15
0 at the door
No Refunds

Pre-registration is recommended as space is limited to 20 couples (no
partner required to register). Discounts are given to students with a current
student ID.

Payment may be made by mailing a check, payable to "John Narvaez & Liz
Rojas", to the following address:
3237 Beaumont Ave
Oakland, CA 94602

Alternatively, payment may be made online. Send payment via PayPal to
Contact us for more info at (510) 697-1892

at Alameda Ballet Academy
1402 Park Street
Alameda, United States

PR News Announces Google for Communicators Conference; Eight Intensive Sessions Will Be Held February 11 in San Francisco, California

San Francisco, CA (PRWEB) November 26, 2014

PR News has developed an intensive full-day conference for communications and PR professionals seeking a foundational grasp of Googles capabilities. The PR News Google for Communicators Conference, which will be held at the Hyatt Regency San Francisco on February 11, 2015, is programmed to be an educational springboard for PR practitioners and communicators who are looking to leverage Google for their brand. Starting at 8 a.m. and ending at 4 p.m., this focused training will provide critical tools, strategies and insights that communicators need to take their Google efforts to the next level in todays communications environment. The early bird rate ends January 22, 2015.

View more information here:

Participants will be trained on how to make Google work for their brand. The Google for Communicators Conference will include breakfast, lunch and four networking opportunities. Attendees will also receive a certificate of completion.

Google for Communicators Conference sessions include:

Creating Content That Shines on Google
How to Use SEO to Improve Google Search Ranking
Speed Networking
AdWords: Making Advertising on Google Work for Your Brand
How to Make Google Analytics Work for Your Brand
Using Google+ to Enhance Your Brand Reach
Harnessing the Power of Visual Storytelling on YouTube
Trends, Helpouts and More: Additional Google Tools to Share Your Message

PR News’ Digital PR Advisory Board assisted in the development of the Google for Communicators Conference. Members include:

Danny Olson, Director, Digital, Weber Shandwick
Rachael Horwitz, Director, Communications, Twitter
Kevin Dando, Senior Director, Digital Marketing & Communications, PBS
Ben Shields, Lecturer in Managerial Communication, MIT Sloan School of Management
Monte Lutz, Global Head of PR, Activision
Krisleigh Hoermann, Director of Operations/Digital and Social Media Consultant, American Heart Association/American Lung Association
Joie Healy, Senior Manager Social Media Communications, Cisco Systems

The PR News Google for Communicators Conference is an information-packed event that is sure to sell out weeks in advance. Register now at The early bird rate ends January 22.

For questions regarding this conference, contact PR News Laura Snitkovskiy at laura(at)accessintel(dot)com. For sponsorship information, contact PR News Senior Vice President & Group Publisher Diane Schwartz at dschwartz(at)accessintel(dot)com

PR News is a daily intellectual hub that serves the communications and marketing community at corporations, agencies and nonprofits. The PR News Group focuses on honing and growing PR practitioners’ skills in social media, crisis management, digital PR, measurement, employee relations, media training, CSR and writing through its flagship newsletter, webinars, conferences, awards programs, workshops and guidebooks. With the launch of its weekly newsletter over 70 years ago, PR News has remained dedicated to supporting the growth of communicators all while keeping them abreast of the latest news affecting the industry. For more information, please visit

Rental Real Estate & Wealth Generation Summit 2-Day Intensive, December 13-14 in New York

Manhattan, New York (PRWEB) November 23, 2014

As the holiday season rings in, Teresa R. Martin, Esquire, along with Generational Wealth Zone, Minority Investors Alliance, and Strongbrook REIC, extends the gift of wealth in the form of a 2-Day Rental Real Estate & Wealth Generation Summit, on Saturday, December 13, 2014 at 9:00 AM, and Sunday, December 14, 2014 at 6:00 PM at the Holiday Inn, 440 West 57th Street (between 9th & 10th), in Manhattan.

“Wealth is the only way to achieve true financial liberation,” said Teresa R. Martin, an attorney, respected real estate investor and financial coach who dedicates her time to helping others learn the secrets of successful real estate investment and small business management.

According to Martin, the route to financial empowerment involves four fundamentals: creating, managing, protecting and growing, also referred to as a “wealth blueprint.”

Attendees will learn:

The mental attitude it takes to be an investor, and hear testimonies of how many without capital or credit have been able to start successfully investing much sooner than they ever thought possible.
How to self-direct their own retirement and legacy planning.
Ways to diversify and create more wealth, as well as help others through learning options for educators and trainers.

Speakers include: Kevin E. Clayson, one of the founders of Strongbrook, a revolutionary multi-million dollar real estate investment company; Anthony Andelin, also of Strongbrook; William Moore, a serial entrepreneur, direct sales specialist, trainer and success coach; and, Dr. Tiana Von Johnson, an international keynote speaker, branding and marketing consultant, licensed real estate broker and investor, and author of the bestselling book, “The Mindset Makeover.”

Each attendee will receive a complimentary Financial Game Plan Assessment just for attending. The personalized game plan will reveal actionable steps to turbo-charge any retirement, and create positive cash flow for life.

Registration cost for this 2-Day Intensive is only $ 99 per person for general seating. To register for this event, visit This event is open to the public.

# # #

About Teresa R Martin

Teresa R. Martin, Esquire, is the founder of REIA NYC and Generational Wealth Zone. She is a seasoned creative real estate investor, financial coach and principal of the Law Offices of Teresa R. Martin, P.C., where her areas of concentration are residential and commercial real estate transactions, short sales and loan modifications, foreclosure defense litigation, and credit restoration services. For more information, visit


Event on 2014-06-23 18:00:00

Programming Fundamentals for Non-Programmers: Intensive Series

Jack Watson-Hamblin 
Web Designer and Developer

Monday, June 23rd 6:00 – 8:30 pm
Wednesday, June 25th  6:00 – 8:30 pm
Monday, June 30th 6:00 – 8:30 pm
Wednesday, July 2nd 6:00 – 8:30 pm 

Are you a creative or entrepreneur that wishes you could speak tech with your web development team? Maybe you wish you could code a bit yourself? In this workshop we'll tackle some development principles to get you on the right path. We'll look at questions like, "Front-end vs. Back-end?", "What is this Javascript function thingy, and why am I passing it strange math equations to it?"

If you're running a tech start-up, it's essential that you familiarise yourself with the fundamentals of web development. Ultimately knowing how to "talk to the talk" will help you communicate better with developers. Come with questions, and a desire to have fun!

Student Takeaways:
Front-end programming vs. back-end programming
Introduction to HTML, CSS and JavaScript
Overview of databases, server side frameworks, and key coding languages
Reading code and basic development principles to get started
Build a basic web application from scratch

View full schedule and session outcomes here: 

Level & Prerequisites:
Basic computer skills are required, you should be able to install programs, unzip files etc. Please bring a laptop as we will be doing live coding during the class and a number of exercises. You won't need to install any specific software, but please sign up to a free trial of via this link:

Instructor Bio
Jack Watson-Hamblin
Web Designer and Developer

Nicknamed the "Wunderkinder" (Wonder Kid), Jack is currently running his own gig at MotionInMotion as a screencaster and freelancing at FluffyJack Design. Jack is an experienced programmer, web developer, and UX designer interested in innovative projects, who has recently published his book, RubyMotion for Rails Developers

Jack’s wealth of knowledge and professional pursuits are extensive. They include teaching Ruby for iOS and Rails Developers, building mobile apps, implementing agile methodology and delivering affordable online marketing solutions for Australian businesses. Jack has worked for NBN Co Limited, 6.2 an innovation Lab and Fillim, a global online video-on-demand platform.

He is particularly passionate about the environment, human rights and poverty alleviation.


Can't make it? Sign up at General Assembly Sydney to stay in the loop on future events and classes.

at General Assembly (York St)
56-58 York St
Sydney, Australia