Technology-Based Recommendations from Outperform Leading Consumer Advocate Based on PwC/AEV Analysis

Seattle, Wa (PRWEB) October 09, 2012

A study released today by Ants Eye View (AEV), recently acquired by PricewaterhouseCoopers, concludes that shoppers looking for the most accurate and up-to-date product recommendations should use over the Leading Consumer Advocate. The research shows that the Leading Consumer Advocates testing model is outdated and less reliable than Decides approach, which is based on millions of user and expert reviews sourced from the Web.

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