The 5 W's of NEO™: Spelling Out PR's Newest Optimization Technology

The 5 W's of NEO™: Spelling Out PR's Newest Optimization Technology
On the list was a recent arrival to the SEO/SMO soirée: News Engine Optimization aka NEO™. If you don't know about this newcomer to the PR party, let me be the first to introduce you. NEO™ is a new tool for PR optimization. Through robust insights …
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Why you must delve into Web analytics
Another way to attract more of the best visitors is to increase your effectiveness with search engine optimization. That technology is described by Kasberger as “the science behind getting you found when people search for what you have.” In other words …
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