Ann Arbor, Michigan (PRWEB) September 12, 2012
Grand River, Inc., a leading e-commerce developer, announced that it has been chosen by The Christie Cookie Company to provide e-commerce consulting and marketing support services. Based in Nashville, Tenn., Christie Cookie (http://www.christiecookies.com) makes premium quality, made-fresh-daily cookies, selling to consumers through multiple channels. They also have a foodservice division supplying cookies and brownies to hotels, restaurants, grocery stores and more.
Grand River will work with Christie Cookie to improve its online brand presence and increase online sales. Website enhancements will include usability modifications as well as site optimization and performance recommendations.
We selected Grand River for its online branding expertise as well as their technical know-how, said Sue ODonnell, president, mail order division, Christie Cookie. Theyve helped some of the countrys best known retailers grow their online stores. Were counting on them to help us maximize our web site as e-commerce evolves and becomes a larger part of our business.
Grand River will also use its expertise in digital marketing to assist Christie Cookie with search engine marketing programs, organic and paid search campaigns and email marketing efforts.
“Christie Cookie came to us seeking an e-commerce partner that could help them build on their reputation as a high quality, premium brand, said Scott Robertson, partner and co-founder of Grand River. “The company is on a fast track for growth across all their channels and recognizes that their website can work harder to drive sales and support their brand.
About The Christie Cookie Company