The Future Of Content & SEO: How To Stay On Top

The Future Of Content & SEO: How To Stay On Top
SEO has always been content-driven, but the meaning of optimized content has changed drastically over the years. Previously, we usually viewed content as a separate thing from SEO; the two existed in separate silos, only to come together for a brief …
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SEO Guidelines For Editorial
Co-authored with Ian Lurie, CEO and founder of Seattle-based Portent Inc. A version of this post first appeared on the Portent blog. Editorial teams control the single most 'future proof' search rankings factor: Content quality. Consistent 'quality' as …
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