The Key to Infographic Marketing: The Picture Superiority Effect

The Key to Infographic Marketing: The Picture Superiority Effect
In Ancient times, Cicero considered memory training to not just be a method, but a form of art. He felt strongly that training your memory was one of the most valuable things you could do to improve your capabilities as a speaker, and a citizen. Even …
Read more on Huffington Post

2015 PGA Show: Titleist ball marketing, design
Learn about golf ball marketing and design from Mary Lou Bohn, vice president of Titlest Golf Ball Marketing & Communications, and Bill Morgan, senior vice president of Titleist R&D. Watch Morning Drive at the 2015 PGA Merchandise Show at the Orange …
Read more on Golf Channel (press release) (blog)

IDC Predicts CMOs Will Drive .3B In Marketing Technology Spending By 2018
IDC is seeing CMOs influence spending in areas outside the traditional definition of CRM, and has created the 2015 Marketing Technology Map to track these new categories. The additional areas of marketing spending IDC is including in their forecast …
Read more on Forbes

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