Orlando, FL (PRWEB) October 27, 2014
The Search Monitor, the leader in precision ad intelligence for marketers and affiliate managers, today released its new holiday ad monitoring bundle for retailers.
The new competitive intelligence tool combines the five most essential ad monitoring tools for the holidays:
1. Offer Monitoring: Learn from competitors’ offers & quickly remove unauthorized offers
2. Price Monitoring: Provide a list of SKUs to see competitive prices for your products
3. Organic Monitoring: Monitor competitors’ organic listings for multiple engines/geographies
4. PLA Monitoring: See the brands and retailers appearing with you and adjust ads accordingly
5. MAP Compliance: Identify Minimum Advertised Price violations and unauthorized re-sellers
These five services give retail advertisers both a broad and detailed view of competitive holiday advertising, explained The Search Monitors CEO, Lori Weiman. Retailers can learn exactly how competitors are driving sales through offers, prices, SEO, and PLAs. As a bonus, manufacturers can make sure retailers are complying with their minimum advertised prices (MAP).
The new service from The Search Monitor was designed specifically for retailers with little free time for new technology in Q4.
The ad monitoring bundle focuses on customization, scheduling, and automatic alerts, added Weiman. Retailers enter a list of products, SKUs, or keywords, and we make sure that they–or their clientsare automatically notified of changes to competitive offers, prices, PLAs, and SEO–when they happen. It couldnt be easier.
To learn more about the Holiday Ad Monitoring Bundle or SEM trends impacting retail advertisers in Q4, please visit The Search Monitor.
About The Search Monitor
The Search Monitor captures advertising activity on paid search, organic search, social media, mobile search, and shopping engines worldwide for brand and affiliate compliance, and competitive intelligence. Interactive agencies, search marketers, and affiliate marketers use The Search Monitor to gather and analyze competitive information more effectively. To learn more, please visit http://www.thesearchmonitor.com.